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Strategic Campaign Marketing Specialist

3 semanas atrás

São Paulo, São Paulo, Brasil beBeeMarketer Tempo inteiro US$90.000 - US$120.000
About the Role

This function is mainly responsible for supporting operations throughout regions, particularly in Latin America, by controlling marketing initiatives, industry readiness, and campaign execution.

Key Responsibilities
  • Share strategic briefings with segment teams and provide specific requirements for demand generation execution teams
  • Drive innovation to leverage new features and capabilities
  • Design end-to-end journeys and multichannel campaigns aligning to customer pain points and business priorities
  • Develop and drive omnichannel campaign plans in alignment with business objectives
  • Design customer nurture journeys, onboarding, and retention programs
  • Own end-to-end campaign operations
  • Develop marketing strategies and manage media budgets to maximize effectiveness
  • Develop internal and external media and creative briefs for campaigns, product launches, and other projects
  • Analyze and report campaign performance
About You

You're a fit for this role if your background includes:

Required Skills and Qualifications
  • Digital experience
  • Analytical approach
  • Project management skills
  • Excellent relationship and communication skills, with experience dealing with multiple stakeholders
  • Concise and clear communication and management skills
  • High attention to detail
  • Good comprehension of marketing principles
  • Channel marketing expertise
  • 4+ years of work experience in a similar position
  • Experience working with cross-functional teams across multiple locations
  • Strong analytical and critical thinking skills
  • The ability to work well with others, build trust within a team, and work effectively in a collaborative environment
  • Strong organizational skills, with the ability to manage multiple projects and stakeholders simultaneously
  • Experience in B2B, B2C, and e-commerce
  • Advanced English and Spanish language proficiency