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Data Insights Strategist
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Transforming customer relationship management data into actionable insights is a crucial role in driving business growth.
Key ResponsibilitiesThe ideal candidate will possess:
- Extraction and Analysis: Extract, clean, transform, and analyze large datasets from databases to uncover trends and KPIs related to customer behavior.
- Reporting and Visualization: Develop and maintain comprehensive dashboards and reports using leading business intelligence tools to provide clear and concise insights to leadership and other relevant departments.
- Performance Monitoring: Continuously monitor key CRM metrics and KPIs, identifying areas for improvement and opportunities for growth.
- Quality Assurance: Ensure the accuracy and consistency of CRM data through regular audits and close collaboration with CRM administrators and users.
- Collaboration: Partner with sales, marketing, customer service, and product teams to understand their data needs and translate business questions into analytical frameworks.
- Recommendations: Provide data-driven recommendations to optimize CRM processes, improve customer segmentation, personalize customer experiences, and enhance overall business performance.
The successful candidate will have:
- A bachelor's degree in Data Science, Statistics, Computer Science, Economics, Marketing, or a related quantitative field.
- Proven experience as a CRM Data Analyst, Business Intelligence Analyst, or a similar role with a strong focus on CRM data.
- Expert proficiency in SQL for complex data extraction and manipulation.
- Advanced skills in a business intelligence and data visualization tool such as Tableau, Power BI, or Looker Studio.
- Strong analytical and problem-solving skills, capable of interpreting complex data and translating it into actionable business insights.
- Excellent communication and presentation skills, effective in conveying complex technical information to non-technical stakeholders.
- Familiarity with marketing automation platforms is a plus.
- Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously.
We believe in creating customer value, being data-driven, collaborating to achieve win-win outcomes, acting with integrity, striving for excellence, and embracing diversity and inclusion.
