Senior Marketing Data Analyst

Há 2 dias

Buenos Aires, Brasil beBeeMarketingsenioranalyst Tempo inteiro US$90.000 - US$120.000
About the Role\

We are seeking an experienced Marketing Senior Analyst to join our team. This role is ideal for a detail-oriented and strategic thinker who can transform complex marketing data into actionable user insights. As a Marketing Senior Analyst, you will play a key role in shaping our brand and campaign strategies.

\Main Responsibilities\
  • \
  • Develop Marketing Demand Generation Campaigns: Create compelling content that drives sustained user base growth and strengthens brand positioning.\
  • Marketing Channel Optimization: Identify and evaluate new marketing channels and strategic partnerships to expand our user reach.\
  • Consumer Insights & Strategic Decision-Making: Leverage deep user understanding and robust data analysis to generate marketing insights that drive strategic decision-making for campaign and product marketing initiatives.\
  • User Journey Optimization: Develop and drive marketing initiatives across the entire passenger journey, leading cross-functional projects that address experience gaps, improve user satisfaction, and enhance retention through targeted communication.\
  • Marketing Intelligence & Analysis: Perform deep dives into user behavior, market trends, and competitive marketing activities to identify strategic marketing opportunities and challenges.\
  • Go-to-Market Collaboration: Collaborate effectively with cross-functional teams (Product, Operations, PR) to develop comprehensive marketing-led Go-to-Market plans for new features and products.\
  • Performance Monitoring & Adjustment: Rigorously analyze marketing data to measure campaign performance and iteratively adjust strategies to optimize results and ensure marketing effectiveness.\

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