Healthcare Marketing Strategist

Há 4 dias

São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro US$120.000 - US$170.000
About Us

We're an ecosystem of brilliant minds dedicated to transforming healthcare communications and improving health outcomes.

Recognized by Great Place to Work as one of the Best Workplaces in Advertising and Marketing, for Women, and in Professional Services, we continue expanding our global footprint.

Please send your resume in English.

The focus of our Strategy team is defining how, when, and where a pharmaceutical brand should interact with its target audiences to drive effective customer engagement and measurable business outcomes.

Our Approach
  • We advise clients on key elements of their go-to-market strategy, including audience targeting, channel mix, marketing ecosystem design, and performance measurement & optimization.
  • We work as our clients' advisors and partners to help build and grow brands throughout their lifecycle.

We are curious people who love to lead the charge in solving meaningful and complex marketing challenges, while also surfacing opportunities for innovation and account growth.

Responsibilities
  1. Contribute to leadership for the go-to-market strategy (targeting, channel mix, marketing ecosystem design, performance measurement) for one or more accounts.
  2. Help contribute to shaping and defining a brand's identity, positioning, narrative, and perception in the market.
  3. Analyze brand performance and recommend optimizations.
  4. Exhibit thought leadership by authoring POV documents related to industry/technology trends.
  5. Provide market intelligence for global projects.
  6. Participate in new business pitches.
Requirements
  1. 7-10+ years of experience in marketing, with the majority in pharma and healthcare marketing, preferably in an agency role.
  2. Intellectual curiosity, paired with an affinity and aptitude for creative problem-solving.
  3. Ability to interpret data to inform business recommendations.
  4. Strong communication, presentation, and facilitation skills.
  5. Experience working in LATAM markets at regional and local level.
  6. Fluent in Portuguese and English, proficiency in Spanish as an asset.

We're passionate about healthcare and take pride in delivering and optimizing solutions that help patients and HCPs on their respective journeys.

Join Our Team

If you have a passion for healthcare marketing and a knack for creative problem-solving, we'd love to hear from you.

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