Digital Marketing Strategist
3 semanas atrás
To enhance the visibility and engagement of our hotel brand, we seek a skilled Digital Marketing Strategist to develop and implement comprehensive digital marketing strategies aligned with our business goals. The successful candidate will have expertise in online advertising, search engine optimization (SEO), content marketing, and social media management.
Responsibilities
- Develop and execute a digital marketing strategy that drives business sustainability and revenue growth.
- Oversee SEO and content activities to ensure our website is optimized for search engines and that content is relevant and engaging.
- Manage paid advertising campaigns on platforms such as Google Ads and Facebook Ads, optimizing budget to maximize ROI.
- Create and execute social media strategies to increase engagement, build the brand, and expand our social media presence.
- Develop effective email marketing campaigns to nurture leads and maintain communication with our customer base.
- Analyze marketing metrics to evaluate campaign performance and make strategic adjustments as necessary.
- Lead a team focused on digital marketing, providing guidance and support.
Requirements
- Bachelor's degree in Marketing, Communication, or related field.
- Advanced proficiency in English, French, German, and Spanish.
- MBA in Marketing or related field, solid knowledge of SEO strategies, paid advertising, social media, email marketing, etc.
- Experience in the hotel industry is desirable.
- Microsoft Office Suite proficiency.
- Availability to travel outside home country.
Estimated Salary: R$ 10,500 - R$ 14,000 per month, depending on experience.
About Enotel - Hotels & Resorts S/A
We are a leading hospitality company with units in Brazil and Portugal. Our mission is to provide exceptional guest experiences and drive business growth through innovative digital marketing strategies.
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