Senior Content Lead

Há 3 dias

São Paulo, São Paulo, Brasil beBeecontent Tempo inteiro R$25.000 - R$30.000
Job Description">

We are seeking an experienced Content Strategist to oversee content initiatives for our Business Unit, manage content creation and optimization, and ensure compliance with industry standards and regulations.

This role requires strong leadership, strategic thinking, innovation, and effective communication skills to drive business objectives.

  • Content Management:

Key responsibilities include managing a team of Content Writers and freelancers, defining quarterly KPIs, and conducting regular reviews to ensure team effectiveness and development.

  • Recruit, train, and manage Content Writers and freelancers
  • Define quarterly KPIs and conduct regular reviews to ensure team effectiveness and development

Content Strategy and Planning">

  • Define content needs, create content briefs, and generate content plans aligned with business objectives and sales priorities
  • Ensure content follows user intent and E-E-A-T guidelines

Compliance Assurance">

  • Stay informed about regulations and ensure all content is compliant
  • Update documentation with articles mentioning specific operators

Requirements">

  • Deep knowledge of betting related content creation and quality standards
  • Strong knowledge of on-page SEO
  • Native level of Brazilian Portuguese language and writing skills
  • Previous experience in content writing and leadership

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