Senior Sales and Marketing Executive

2 semanas atrás


Fortaleza, Ceará, Brasil beBeeMarketing Tempo inteiro R$800.000 - R$1.000.000

Job Title: Senior Sales and Marketing Executive

Job Description:

We are seeking a senior executive to lead our sales and marketing efforts in Eastern Europe.

Key Responsibilities:
  • Develop and execute a comprehensive sales strategy aligned with global business objectives and local market trends.
  • Set and monitor country-wise and product-wise sales targets across various tire segments, including Truck & Bus Radials (TBR), Passenger Car Radials (PCR), Off-The-Road (OTR), Farm, 2-Wheeler (2W), Industrial Tires, and emerging segments like Electric Vehicle (EV) tires.
  • Drive the growth of premium, mid-range, and economy tire product lines to achieve maximum market coverage, targeting both retail and institutional buyers.
  • Introduce sales initiatives to increase sell-in and sell-out volumes, reduce aging inventory, and improve channel profitability.
Market Development:
  • Strategically expand the dealer and distributor network across key markets, including Poland, Romania, Hungary, Czech Republic, and the Balkans.
  • Identify and penetrate high-growth segments, such as large fleets, mining operations, agriculture, government transportation tenders, and OEMs.
  • Establish long-term partnerships with national distributors, large dealers, and regional wholesalers, enhancing market access and brand loyalty.
Sales Strategy Execution:
  • Develop and execute a robust tire sales strategy for South and Latin America aligned with global business objectives and local market trends.

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