Strategic Marketing Analyst

3 semanas atrás


São Paulo, São Paulo, Brasil General Motors Tempo inteiro

**Job Overview**:

We are seeking a highly skilled Strategic Marketing Analyst to join our team at General Motors. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.

**Key Responsibilities**:

  • Collaborate with cross-functional teams to define and execute marketing plans that align with business objectives.
  • Develop and manage marketing campaigns, including budgeting, resource allocation, and performance measurement.
  • Conduct market research and analysis to inform marketing strategies and optimize campaign performance.
  • Work closely with Brand Specialists and Product Teams to ensure alignment with regional nameplate strategies.
  • Lead the execution of local campaigns, projects, and experience activations on and offline.

**Requirements**:

  • Degree in Advertising, Communication, Marketing, Administration, or related field.
  • Experience in advertising, communication, events, marketing, business administration, or related field.
  • Proactivity, organization, discipline, strategic vision, result orientation, interpersonal relationship, teamwork.
  • English advanced (mandatory), Spanish desirable.

**About General Motors**:

Our vision is a world with Zero Crashes, Zero Emissions, and Zero Congestion. We embrace the responsibility to lead the change that will make our world better, safer, and more equitable for all.

**Why Work with Us**:

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds, and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs.

**Diversity Information**:

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers.


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