Regional Marketing Director

Há 6 dias


Região Geográfica Intermediária de Varginha, Brasil Page Executive Tempo inteiro
{"Market Research and Strategy": "Market Research and Strategy

Conduct market research to understand regional dynamics and customer needs. Develop regional go-to-market strategies in line with global goals. Define target market segments and buyer personas.

", "Campaign Planning and Execution": "Campaign Planning and Execution

Plan and execute marketing campaigns with global teams. Manage regional marketing budgets. Adapt global content to regional preferences.

", "Cross-Functional Collaboration": "Cross-Functional Collaboration

Work with sales teams to ensure marketing supports sales goals. Align with product teams on marketing strategies. Coordinate with global teams for consistent messaging.

", "Partner and Channel Marketing": "Partner and Channel Marketing

Support regional partners with marketing programs. Manage co-marketing initiatives with partners.

", "Performance Measurement and Reporting": "Performance Measurement and Reporting

Set and track KPIs to measure campaign success. Analyze data to refine marketing strategies. Report performance insights to stakeholders.

", "Customer Engagement": "Customer Engagement

Implement programs to enhance customer loyalty. Gather and utilize customer feedback.

", "Requirements": "Requirements

Bachelor's degree in Marketing, Business Administration, or related field; MBA is a plus. 10+ years of marketing experience, with at least 3 in a regional or global role. Strong strategic thinking and communication skills. Proficiency in digital marketing and data analysis. Results-driven, adaptable, and culturally aware.

", "Performance Metrics": "Performance Metrics

Increase in market share and customer acquisition. ROI for marketing campaigns. Quality and quantity of leads. Support for sales goals. Customer engagement and advocacy.

", "What's on Offer": "What's on Offer

Great professional opportunity in a fast growing context.

", "Job Description": "Job Description

As a Regional Marketing Manager, you will be responsible for developing and executing marketing strategies to drive business growth in your region. You will work closely with global teams to align marketing efforts and ensure consistent messaging.

", "About the Company": "About the Company

Page Executive is a rapidly transforming and growing healthcare company, expanding swiftly through acquisitions within the sector.

", "Key Responsibilities": "Key Responsibilities

Market Research and Strategy: Conduct market research to understand regional dynamics and customer needs. Develop regional go-to-market strategies in line with global goals. Define target market segments and buyer personas.

Campaign Planning and Execution: Plan and execute marketing campaigns with global teams. Manage regional marketing budgets. Adapt global content to regional preferences.

Cross-Functional Collaboration: Work with sales teams to ensure marketing supports sales goals. Align with product teams on marketing strategies. Coordinate with global teams for consistent messaging.

Partner and Channel Marketing: Support regional partners with marketing programs. Manage co-marketing initiatives with partners.

Performance Measurement and Reporting: Set and track KPIs to measure campaign success. Analyze data to refine marketing strategies. Report performance insights to stakeholders.

Customer Engagement: Implement programs to enhance customer loyalty. Gather and utilize customer feedback.

", "Contact Information": "Contact Information

Please do not contact us with unsolicited applications.

", "Disclaimer": "Disclaimer

This job description is for informational purposes only and is subject to change.

", "Language": "English"}

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