
Ad Campaign Specialist
Há 2 dias
We are seeking an experienced Ad Campaign Specialist to join our team. The ideal candidate will have a proven track record of successfully launching and managing ad campaigns across various platforms.
Key Responsibilities:- Ad Trafficking: Build and launch ad campaigns on social media platforms, including Meta, TikTok, Snapchat, and Pinterest, as well as programmatic platforms like The Trade Desk, Google Ads, DV360, Criteo, and Walmart DSP.
- Ticketing System Management: Manage ad trafficking requests using ClickUp, prioritizing urgent needs and ensuring efficient completion.
- Workflow Optimization: Collaborate with internal teams to build and maintain an efficient workflow for campaign setup.
- Targeting & Setup: Apply detailed audience targeting and campaign settings as provided by account teams.
- Creative Best Practices: Apply creative best practices for each channel, understanding where each line of copy goes and how to customize for different formats and placements to minimize back-and-forth during the QA process.
- Experience: 2+ years of experience in a similar role, with a proven ability to work with minimal supervision.
- Platform Proficiency: Strong working knowledge of social media advertising platforms (Meta, TikTok, Snapchat, Pinterest) and programmatic platforms (The Trade Desk, Google Ads, DV360, Criteo, Walmart DSP).
- Technical Acumen: Familiarity with programmatic advertising, including platforms like The Trade Desk or other DSPs. Experience with CM360 is a must-have.
- Attention to Detail: Exceptional attention to detail in setting up campaigns, targeting parameters, and applying creative specifications.
- Communication: Excellent communication skills and the ability to work effectively with a team.
- Time Zone Compatibility: Must be available to work within PST to EST Time zones.
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