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Job Title: Business Development Director
The job holder will be responsible for developing and implementing national marketing programs, initiatives and materials dedicated to disease awareness and positioning of products in target markets.
Main Responsibilities:
- To contribute to strategic and tactical marketing planning and execution nationally
- To identify opportunities for improving existing marketing campaigns and develop pragmatic solutions within budgetary constraints
- To establish branding, positioning and competition strategies to mitigate other key players in the market based on product launch and post-launch activities
- To communicate with stakeholders about marketing initiatives and project metrics, as well as brainstorming fresh strategies
- To ensure compliance of marketing activities with regulatory requirements. To collaborate with review committees for developing marketing materials
- To support commercial teams by facilitating local implementation of marketing materials and overseeing inventory management
- To lead marketing-related projects, including planning and coordinating meetings, managing market research, multichannel strategy and tracking metrics and results
Requirements:
- Bachelor's Degree in Marketing, Business Administration, Communications or related field (MBA preferred) and a minimum of 5 years' experience in a marketing capacity
- Experience working in pharmaceutical, biotechnology or related environment is required
- Familiarity with online content marketing and social media development strategies
- Travel availability
- Ability to work independently and collaboratively in a fast-paced team environment
