Ecosystem Marketing Specialist

Há 3 horas


São Paulo, São Paulo, Brasil Ibm Tempo inteiro
About the Role

We are seeking a highly skilled Ecosystem Recruitment Marketing Specialist to join our team at IBM. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive marketing strategy to attract and engage with business partners.

Key Responsibilities
  • Design and execute marketing campaigns to attract new business partners and progress them through the sales process.
  • Collaborate with sales and distribution teams to brief, enable, and measure the impact of recruitment marketing programs.
  • Develop and manage a marketing budget to achieve business objectives.
  • Utilize marketing automation tools, such as Marketo, to streamline and optimize marketing efforts.
  • Work with analytics tools, like Tableau, to measure and report on the success of marketing campaigns.
  • Develop and maintain a deep understanding of IBM products and solutions to effectively communicate their value to business partners.
  • Build and maintain relationships with business partners to drive demand for IBM solutions and grow mindshare within the ecosystem.
Requirements
  • Marketing campaign design and execution experience.
  • Experience managing a marketing budget and utilizing marketing automation tools.
  • Strong analytical skills and ability to work with data to inform marketing decisions.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Fluency in English and ability to communicate complex ideas in a clear and concise manner.
About IBM

IBM is a global technology and consulting company that works with clients in more than 170 countries. We are a leader in the technology and consulting industry, and we are committed to innovation and excellence in all that we do. Our team is passionate about making a difference in the world, and we are looking for talented individuals who share our vision and values.



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