Senior Marketing Specialist for Category Development

4 semanas atrás

Barueri, São Paulo, Brasil Adidas Tempo inteiro

Job Summary

We are seeking a skilled Senior Marketing Specialist for Category Development to drive business success and execution within guidelines set by LAM BUs and Global. This role will be responsible for supporting the briefing with local expertise to the CTC range architecture team and BU CTC on needed articles, specific retailer needs, and local market trends.

Main Responsibilities

  • Support the preparation of the sell-in process, including sales and marketing meeting presentations, Sell-in tools, and relevant packages and exclusives.
  • Brief local asset developments with Market and Global PMs and steer approval process with the asset to ensure complete product offer in the country.
  • Provide Sub-Unit BU local forecast as category expert in each specific market.
  • Be the key contact for local commercial and brand activation teams for the assigned category for the country.
  • Maintain regular analytics on the sell-in and sell-out performance of the assigned category to take timely corrective actions if needed.

Requirements

  • University degree or equivalent education required.
  • Broad and deep theoretical understanding of functional area.
  • Minimum 2 years experience in job or job function.

About Adidas

At Adidas, we have a winning culture. But to win, physical power is not enough. Just like athletes, our employees need mental strength in their game. We foster the athlete's mindset through a set of behaviors that we want to enable and develop in our people and that are at the core of our unique company culture: this is how we win while playing fair.

Our Values

  • Courage: Speak up when you see an opportunity; step up when you see a need.
  • Ownership: Pick up the ball. Be proactive, take responsibility and follow-through.
  • Innovation: Elevate to win. Be curious, test and learn new and better ways of doing things.
  • Teamplay: Win together. Work collaboratively and cultivate a shared mindset.
  • Integrity: Play by the rules. Hold yourself and others accountable to our company's standards.
  • Respect: Value all players. Display empathy, be inclusive and show dignity to all.

Adidas Celebrates Diversity

We celebrate diversity, support inclusiveness, and encourage individual expression in our workplace. We do not tolerate harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.

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