
Senior Content Developer
Há 17 horas
We are seeking an experienced Content Editor to lead our content team in Brazil and develop the editorial voice of our regional brand. As a key member of our global team, you will play a pivotal role in shaping industry narratives, connecting stakeholders worldwide, and driving audience engagement.
About the Position
- Brand Management: Oversee content for our Brazil brand, ensuring it becomes the region's leading source of industry news and insights.
- Content Development: Shape the editorial voice, create/upload articles and features, and set the content agenda in line with best practices.
- Performance Analysis: Use analytics and dashboards to monitor KPIs, optimize content, and grow audience reach and engagement.
- Multimedia Participation: Contribute to podcasts, video content, and other multimedia projects that showcase our brand's expertise and thought leadership.
- Audience Strategy: Support initiatives to expand and engage the target audience through targeted content marketing campaigns.
- CMS Leadership: Manage and maintain content management systems, ensuring accuracy, SEO optimization, and timely publication of high-quality content.
- HubSpot Management: Keep media contacts updated and organized in HubSpot to ensure seamless communication and collaboration.
- Risk Mitigation: Fact-check thoroughly, verify sources, and minimize legal or reputational risks associated with published content.
- Website Maintenance: Ensure B2B sites are accurate, updated, and free from errors or dead links, providing a positive user experience.
- Event Participation: Attend press launches, conferences, and exhibitions, with opportunities for international travel and networking.
- Industry Relations: Build relationships with stakeholders and represent the company positively at industry events, establishing thought leadership and credibility.
- Conference Collaboration: Work with the events team to shape conference agendas and identify high-value speakers who align with our brand's mission and values.
- Commercial Action: Seek opportunities to drive revenue growth, improve efficiency, and enhance client service through effective content marketing strategies.
- Story Investigation: Identify stories through press releases, contacts, and proactive research to stay ahead of the competition and provide valuable insights to our audience.
- Collaboration: Work closely with colleagues across regions and functions to ensure a cohesive and effective content strategy that meets business objectives.
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