Brand Manager: Marketing Strategy

Há 3 dias

Brasil beBeeStrategist Tempo inteiro R$90.000 - R$120.000
VP of Brand and Events Job Description

The ideal candidate will have senior-level marketing experience with a strategic mindset and excellent communication abilities. They will be able to inject disciplined and innovative thinking into business operations, leveraging advocacy, negotiation, and presentation skills.

Key responsibilities include developing strategies to advance brand value through key marketing and communications programs, leading adoption of AI-powered brand analytics and marketing automation platforms, and supporting employee communications programs that encourage staff to embrace the brand.

The successful candidate will also be responsible for developing purpose-driven brand narratives aligned with corporate goals and initiatives, establishing guidelines and standards for brand, trademark, and trade dress usage across the organization, and partnering with CX teams to ensure brand consistency across all customer touchpoints.

Additional responsibilities include developing measurement strategies for brand attributes, generating awareness and consideration through strategic marketing campaigns, identifying and managing key enterprise sponsorships, and leading events and tradeshow strategy.

About You

To be considered for this role, you must have:

  • A strong track record of managing high-profile brands using integrated marketing approaches, including PR, events, digital marketing, direct marketing, and promotional activities.
  • Experience in product brand management within similar industry environments, preferably professional services or SaaS brands.
  • Strong measurement and analytics experience, with the ability to define and measure appropriate brand metrics, including marketing attribution and ROI modeling.

The ideal candidate will also have a proven success in global marketing environments, crisis communications and brand reputation management experience, and the ability to understand commercial, technical, and strategic drivers to execute business strategies.

What's in it For You?

This role offers a hybrid work model, flexibility and work-life balance, career development and growth opportunities, industry-competitive benefits, and a culture of inclusion and belonging.

The company is committed to providing a seamless experience that is digitally and physically connected, empowering employees to achieve a better work-life balance.

The company fosters a culture of continuous learning and skill development, preparing talent to tackle tomorrow's challenges and deliver real-world solutions.

Benefits include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.

The company values Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.

Make an Impact

Join a team that helps customers pursue justice, truth, and transparency by providing trusted, unbiased information to people around the world.

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