Strategic Business Insights Analyst

Há 3 dias


São Paulo, São Paulo, Brasil beBeeBusiness Tempo inteiro US$87.515 - US$118.268

We are seeking a skilled Business Analyst to join our Marketing Analytics team. In this pivotal role, you will be responsible for translating complex marketing and business data into actionable insights that drive our growth strategy.

Key Responsibilities:
  • Develop and maintain impactful marketing dashboards using advanced analytics tools
  • Analyze marketing campaigns across channels to optimize performance and resource allocation
  • Define and track key metrics to evaluate business health and identify opportunities for growth
  • Design and analyze A/B tests to optimize conversion funnels and marketing effectiveness
  • Own weekly reporting processes to deliver insights to stakeholders, including executive leadership
Requirements:
  • 2-3 years of experience in business analysis or 3+ years of experience in data analytics/data science
  • Previous marketing analytics experience is a plus
  • Deep understanding of key business metrics: LTV, CAC, Churn, Retention, and Conversion Funnel metrics
  • Knowledge of digital marketing metrics, attribution models, and customer acquisition economics
  • Experience designing and analyzing A/B tests and experiments with statistical rigor
Benefits:

We offer a competitive salary, flexible remote work options, and a dynamic work environment that encourages collaboration and innovation.

About Us:

We are a leading provider of digital learning products, dedicated to empowering creators to share their knowledge and connect with students around the world.



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