
Digital Marketing Strategist for Ecommerce Growth
Há 2 dias
Job Title: Ecommerce Growth Marketing Paid Media Specialist
">We are a direct-to-consumer growth consulting and marketing company focused on helping service businesses attract, engage, and convert their ideal audience.
">Our mission is to help direct-to-consumer ecommerce companies grow holistically by focusing on the following areas:
">- Attracting consistent quality customers through targeted marketing campaigns">
- Converting website visitors into paying customers through optimized sales funnels">
- Retaining customers through personalized experiences and loyalty programs">
- Maintaining and growing overall online presence through social media management and content creation">
Our values include:
">- Treating others with respect and kindness">
- Attention to detail in all aspects of work">
- Nurturing a culture of innovation and experimentation">
- Encouraging open communication and feedback among team members">
- Embracing challenges as opportunities for growth and development">
As an ecommerce paid media specialist, you will be responsible for managing large ad budgets across Meta and Google primarily. You will work closely with our high-profile ecommerce clients to develop and execute effective paid media strategies that drive business results.
">Responsibilities include:
">- Managing Meta, Google, and TikTok ad accounts for US-based ecommerce brands">
- Running ad campaigns across Meta, Google, and TikTok platforms">
- Monitoring ROAS, ad budgets, revenue, and core KPIs to optimize campaigns and achieve desired results">
- Developing and executing creative testing campaigns to identify trends and optimize ad performance">
- Creating performance marketing reports to accurately display analytics and next steps">
- Staying up-to-date on industry trends and best practices in paid media marketing">
Qualifications and experience include:
">- Bachelor's degree in marketing or related field OR 3-4 years of experience OR alternative education experience (mentors or courses)">
- Prior experience working for an ecommerce brand or advertising agency preferred">
- Proficiency in Facebook and Google Ads management for ecommerce brands">
- Ability to scale ad budgets and manage large datasets">
- Strong communication, conceptual thinking, and analytical skills">
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