Data Driven Marketing Insights Expert

Há 3 dias

São Paulo, São Paulo, Brasil beBeePerformance Tempo inteiro R$140.000 - R$170.000
Key Performance Marketing Analyst Role

We are seeking a highly skilled expert in performance marketing data analysis to join our team.

The successful candidate will be responsible for establishing and improving the ad performance monitoring system, collecting organizing and analyzing advertising data in real time. This includes key metrics such as impressions clicks conversion rates and costs to gain in-depth insights into campaign effectiveness and user behavior paths.

Responsibilities include:

  • Establishing and improving the ad performance monitoring system to collect organize and analyze advertising data in real time.
  • Receiving transmitting and integrating data from multiple sources including major ad platforms and internal business systems ensuring data integrity and accuracy.
  • Cleaning raw data by identifying and handling missing values duplicates and anomalies to provide a high-quality data foundation for further analysis.
  • Assisting product and engineering teams in building and maintaining data warehouses or databases optimizing data storage structures to improve query and retrieval efficiency.

Requirements:

  • Bachelor's degree or above in Statistics Mathematics Computer Science or other related fields.
  • At least 5 years of experience in performance advertising data analysis.
  • Experience in managing overseas ad campaigns is a plus.
  • Solid knowledge of performance advertising and proficiency in at least one programming language.
  • Strong understanding of database systems with the ability to perform data querying cleaning storage and maintenance efficiently.
  • Proficiency in data visualization tools capable of creating clear and visually appealing reports.
  • Familiarity with statistical analysis methods and machine learning algorithms and the ability to apply them in practice.
  • Well-versed in the internet industry with hands-on experience on major global performance advertising platforms such as Google Facebook TikTok etc.

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