Lead Generation Expert

**About the Client**:
Our client, a leading digital marketing agency based in the USA, is actively looking to expand their clientele through lead generation. They are committed to fostering a culture of excellence and innovation. Join their dynamic team and help take their business to new heights.

**About the Role**:
As a Lead Generation Expert, you will spearhead lead generation strategies to support our clients' growth objectives. Your primary focus will be on generating high-quality leads through various channels, optimizing conversion rates, and nurturing leads throughout the sales funnel. If you're passionate about driving results and thrive in a fast-paced environment, we want to hear from you.

**Responsibilities**:

- Develop and execute comprehensive lead generation strategies tailored to each client's objectives and target audience.
- Create compelling content and marketing collateral to attract and engage potential leads.
- Implement lead scoring and segmentation strategies to prioritize and qualify leads effectively.
- Utilize CRM systems and marketing automation tools to track, manage, and nurture leads throughout the sales cycle.
- Analyze lead generation performance metrics and KPIs to optimize campaigns and drive continuous improvement.
- Collaborate closely with cross-functional teams, including sales, marketing, and creative, to align lead generation efforts with overall business goals.
- Stay abreast of industry trends, best practices, and emerging technologies in lead generation and digital marketing.

**Requirements**:

- Proven track record of success in lead generation, preferably within a digital marketing agency or similar environment.
- In-depth knowledge of lead generation tactics, techniques, and tools across multiple channels.
- Strong analytical skills and the ability to interpret data to drive informed decision-making.
- Excellent communication and interpersonal skills, with the ability to effectively collaborate with internal teams and clients.
- Creative thinking and problem-solving abilities, with a focus on generating innovative solutions.
- Experience with CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms (e.g., Marketo, Pardot) is highly desirable.
- Self-motivated and results-oriented, with a passion for driving measurable business outcomes.

**Position**: Lead Generation Expert

**Remote Status**: Fully Remote

**Preferred Location**: Global

**Working Hours**: 9 am to 6 pm EST

**Salary**: USD 1200 to USD 2000 per month

**Internal Job ID**: 0162