
Shopper Strategy Leader
1 dia atrás
Shopper Strategy Leader
**Responsibilities**
- Design the strategies that will build upon CGDs and shopper/customer insights into profitable action plans.
- Design, align and drive a new, more efficient and effective Way of Working across TMKT BU including the relation between regional and local positions.
- Build a shopper centric culture together with the necessary tools in order drive the LAO organization into becoming a global benchmark on POS Execution.
- Develop the annual strategy for Trade and Shopper Marketing in order to ensure LAO organization focus on big bets and high priority implementations.
- Design all necessary tools in order to ensure the best possible execution of all KC Brand in all Retail Environments.
- Align with RSLs and VPs on the main business strategies and build the tools so that all local teams execute accordingly.
- Build, lead and expand the TMKT and Shopper LAO Network including regional, sub-regional, cluster and country based talent.
- Support in the design and build the regional the LAO TMKT & Shopper Organization
- Responsible for all LAO innovation projects revision and approval within the IMF Forum
- Develop retail “white space” opportunities (such as E-Commerce) and lead execution under a Multi Brand Commercial Innovation Mindset
- Actively participate in Commercial Excellence Team, LAO Sales Council and all key strategic forums
**Requeriments**
- Challenge the status quo and provide fact-based insights
- Minimum 10 years relevant business experience with demonstrated “people & project “success.
- Fluent in English - Required
- Professional and degree qualification (BA/Marketing/Trade Marketing/Engineering). Post graduate degree preferred
- Significant and demonstrable business experience gained within Marketing, Shopper Marketing, Tarde Marketing or Sales. Preferably a combination of, at least, two.
- Planning and Execution skills related to Trade Marketing
- Acute business acumen in order to understand market potential and opportunities as well as organizational issues and challenges
- “Hands on” experience leading and supporting multiple, global projects and change initiatives
- Consistent track record of delivering results while creating/maintaining an engaged work environment
- Strong organizational, team leadership, change management and execution skills, along with a demonstrated ability to prioritize and drive multiple tasks simultaneously
- Flexibility and adaptability; ability to work in ambiguous situations
- Ability to influence others and move others toward a common vision or goal
**Global VISA and Relocation Specifications**:
**Primary Location**: Brazil -Sao Paulo
**Additional Locations**:
**Worker Type**: Employee
**Worker Sub-Type**: Fixed Term (Fixed Term)
**Time Type**: Full time
-
Shopper Strategy Leader
Há 6 dias
Sao Paulo, Brasil Kimberly-Clark Tempo inteirohttps://kimberlyclark.wd1.myworkdayjobs.com/GLOBAL/job/Brazil--Sao-Paulo/Shopper-Strategy-Leader_844792-1
-
Shopper Strategy Leader
2 semanas atrás
São Paulo, São Paulo, Brasil Kimberly-Clark Tempo inteiroShopper Strategy Leader**Responsibilities**- Design the strategies that will build upon CGDs and shopper/customer insights into profitable action plans.- Design, align and drive a new, more efficient and effective Way of Working across TMKT BU including the relation between regional and local positions.- Build a shopper centric culture together with the...
-
Senior Business Strategist
2 semanas atrás
São Paulo, São Paulo, Brasil beBeeShopper Tempo inteiro R$173.000 - R$231.000Senior Leadership Opportunity in Shopper InsightsWe are seeking a highly experienced Senior Shopper Insights professional to join our team. As a leader, you will be responsible for driving business growth and innovation by leveraging shopper insights to inform strategic decisions.Main Responsibilities:Lead cross-functional teams to develop and execute...
-
Sao Paulo, Brasil PepsiCo Tempo inteiro**Responsibilities** PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes **LAY’S ®, DORITOS ®, CHEETOS ®, GATORADE ®, PEPSI...
-
Analista Shopper Insights Sr.
Há 5 dias
Sao Paulo, Brasil Reckitt Tempo inteiroOBJETIVO DO CARGO: Alavancar os processos de Shopper Insights para desenvolvimento das categorias de Hygiene, Health and Nutrition atuando diretamente nas rotinas do modelo global Category Growth Strategy (CGS) PRINCIPAIS RESPONSABILIDADES: Processos: - CGS (Category Growth Strategy) Process: Liderar o processo de CGS junto ao time global conectando com...
-
Leader, Pricing Strategy
2 semanas atrás
São Paulo, São Paulo, Brasil Western Union Tempo inteiro**Leader,** Pricing Strategy - São Paulo, São Paulo - Brazil**Are you looking for an opportunity to have a significant impact on key strategies that will drive corporate growth across the globe?Are you able to lead and inspire diverse teams to deliver key initiatives?Are you interested in joining a globally diverse organization where our unique...
-
Market Strategy Leader
2 semanas atrás
São Paulo, São Paulo, Brasil beBeeLeader Tempo inteiro US$120.000 - US$180.000As a seasoned leader, you will spearhead the development and execution of comprehensive Consulting market plans for mid-size geographies. Your expertise in local markets and customer business will drive strategic alignment with global objectives. You will empower teams to deliver success through empowerment and accountability, while modeling our company...
-
Demand Strategy Leader
2 semanas atrás
São Paulo, São Paulo, Brasil beBeeDemand Tempo inteiro US$819.200 - US$1.294.400As a leader in demand strategy, you will be responsible for developing and executing plans that drive business growth across the Americas region. To succeed in this role, you will need to possess strong analytical and creative skills, as well as excellent communication and collaboration abilities.About the RoleThis is an exciting opportunity to join our...
-
Gerente De Shopper Insights
2 semanas atrás
São Paulo, São Paulo, Brasil Pepsico Tempo inteiro**Responsibilities**:PepsiCo is a global food and beverage leader operating in more than 200 countries and territories with a product portfolio that includes 22 world-famous, multi-billion-dollar brands.From Gatorade to Quaker, from LIFEWTR to Lay's, we make hundreds of enjoyable foods and drinks that are loved around the world.Our vision is to be the world...
-
Sr. Commercial Strategy Manager
Há 3 dias
Sao Paulo, Brasil The Coca-Cola Company Tempo inteiro**What You’ll Do for Us** - Develop impactful and forward-thinking insights for operating unit, customer, and category-level digital business performance and opportunities, including industry/economic analysis, trend identification and impact sizing, and ad-hoc analysis. - Manipulate and analyze large data sets to distill actionable insights from data and...