Sr. Analyst, Marketing

1 dia atrás

Barueri, Brasil Warner Bros. Discovery Tempo inteiro

**_Welcome to Warner Bros. Discoverythe stuff dreams are made of._**

**Who We Are **

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s next

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

**Your new role**:
Reporting to the Marketing Manager, the Marketing Specialist is responsible for supporting and optimizing the development of integrated marketing plans across media, communications channels, PR, influencer marketing, CRM and partnerships primarily for the Company’s home entertainment business (VOD and EST), as well as supporting in all said functions the Company’s video gaming business in Brazil.

**Your role accountabilities**
- Prepare briefs of New Release marketing plans, including objectives, strategy, audience definition and positioning, and oversee its implementation by rest of the marketing team.
- Support Management on the digital media campaigns progress with:

- Creation of briefs for the agency
- Agency recommendation review and approval
- Creation of purchase order
- Coordinate execution with agency.
- Results Analysis
- Control and Adjust marketing budget (PAP) budget control, annual and by title, perform monthly.
- Prepare/Recommend Digital Rolling Forecasts numbers (monthly) & Prepare/Recommend Budget estimated numbers (yearly)
- Assist with Events as warranted.
- Collaborate with all other functional areas in Brazil, as well as teams and functional areas elsewhere in Latin America and the U.S.,
- _Work with internal functional areas and external agencies to create a Data Dashboard with KPIS for both Brazil and Latam _

**Qualifications & Experience**:

- Experience making data-driven strategic marketing decisions using media funnel tracking, A/B testing and other analytical tools.
- Experience working with Communication and Media campaigns

**Other Nice to Have**:

- Ability to manage various simultaneous projects and meet deadlines.
- Power Point and Excel advanced skills
- Marketing experience
- Previous experience within media, consumer goods, entertainment or digital distribution.
- Proven experience in marketing, brand management or communication roles, that involves the creation of marketing go-to-market plans.

**How We Get Things Done**

**Championing Inclusion at WBD

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