Visual Communication Specialist-tr035

Job Posting: 19/Jun/2025

Closure Date: 03/Jul/2025, 4:59:00 PM

Organizational Unit: FLBRA - FAO Representation in Brasil

Job Type: Non-staff opportunities

Type of Requisition: PSA (Personal Services Agreement)

Grade Level: N/A

Primary Location: Brazil-Brasilia

Duration: 11 months

Post Number: N/A

**IMPORTANT NOTICE: Please note that Closure Date and Time displayed above are based on date and time settings of your personal device**
- FAO seeks gender, geographical and linguistic diversity in its staff and international consultants in order to best serve FAO _Members_ in all regions._
- FAO is committed to achieving workforce diversity in terms of gender, nationality, background and culture
- Qualified female applicants, qualified nationals of non-and under-represented Members and person with disabilities are encouraged to apply
- Everyone who works for FAO is required to adhere to the highest standards of integrity and professional conduct, and to uphold FAO's values
- FAO, as a Specialized Agency of the United Nations, has a zero-tolerance policy for conduct that is incompatible with its status, objectives and mandate, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination

**Organizational Setting**

UTF/BRA/089/BRA
The project objective is to contribute to the national processes of strengthening family farmers in Brazil for poverty reduction and rural revitalization. The outcome is to implement differentiated policies and programs that improve the capacities of the national government, local and family farmers in areas such as ATER (rural extension and technical advisory services), Credit Programs, land access and governance, access to markets and the strengthening of cooperativism.

**Reporting Lines**

The incumbent reports to the Assistant Representative in FAO Brazil - Programme.

**Technical Focus**

To hire an incumbent specialized in communication strategies to carry out diagnosis and specialized research on the communication processes of the Executive Secretariat of the MDA, with the objective of identifying bottlenecks, suggesting ways and proposing tools to improve and expand the Secretariat's capacity to communicate with the Ministry's target audience. The consultant will also be responsible for developing strategic actions to qualify the institutional communication of the Executive Secretariat, aiming to improve the relationship with the various audiences and expand the access of family farmers to public policies aimed at the development of family farming and agroecology.

**Tasks and Responsibilities**

In close collaboration with Office of Communications (OCC) branches and appropriate Communication focal points, the incumbent will:

- Mapping of Communication Processes: identify the internal processes that support communication (information flow, approval processes, etc.); evaluate communication between the different areas and departments of the Executive Secretariat.
- Performance and Effectiveness Analysis: evaluate the effectiveness of channels and processes, using metrics such as response time, audience reach and interaction; identify opportunities to optimize or improve communication processes and channels.
- Preparation of a Diagnostic Report: compile the information collected and prepare a detailed report, presenting the results of the analysis and pointing out strengths, weaknesses and opportunities; provide a strategic view on the processes and communication channels, with recommendations for improvement.
- Definition of Communication Objectives and development of Communication Strategies. Planning of Actions and Schedule and preparation of the Strategic Plan.
- Support the development of a training plan for the employees of the Executive Secretariat, focusing on the qualification of internal and external communication skills; Propose workshops, training and other actions that can improve the team's skills.
- Prepare the Final Evaluation Report, which includes lessons learned, best practices, long-term results and recommendations for future improvements in institutional communication.

**FAO Standards and guidelines**:

- Liaison with OCC will be maintained, either directly or through an agreed focal point/coordinator, to ensure compliance with OCC standards, aligned messaging, and appropriate review and clearance processes.
- All communication materials will follow FAO clearance processes and comply with FAO standards, including:

- Story guidelines, Story template, UN map standards, FAO logo policy and related branding guidelines (available to staff).
- Further guidance regarding FAO communications, policies and procedures can be found through the FAO intranet, OCC section.

**CANDIDATES WILL BE ASSESSED AGAINST THE FOLLOWING**:
**Minimum Requirements**
- Applied Social Sciences, according to the CAPES table of areas of knowledge
- Minimum of 05 years of experience in public policies and instruments aimed at the production and di