Creative Director

**About the Client**:
Our client is a fast-growing company in the digital social casino and crypto entertainment space. They're launching a brand-new platform targeting the global B2C market and are looking for a visionary creative leader to drive all things brand and content.

**Role Overview**:
As **Creative Lead (Art & Copy)**, you’ll be responsible for building a brand identity from the ground up—defining tone of voice, visual language, and content systems that scale. This is a hands-on role where you’ll lead creative direction, manage internal and external teams, and ensure high-volume output across channels, all while keeping brand integrity and user experience top of mind.

**Requirements**:

- Build the brand identity from scratch - tone of voice, visual style, brand principles
- Develop a structured content system: Always-On, campaign-based, and reactive content
- Lead content and creative direction - manage team and approve all final outputs
- Set up end-to-end creative processes - from briefing to publishing
- Collaborate cross-functionally to ensure consistent and performance-driven messaging across all channels
- Hire and grow the internal creative team and external partners (designers, copywriters, agencies)
- Align brand and creative strategy with product, marketing, and user experience goals
- Ensure creative output supports growth KPIs and user engagement metrics
- Maintain brand consistency across all touchpoints, including paid media, social, and in-app experiences

**Key Soft Skills**:

- Bold, strategic thinker with strong creative intuition
- Comfortable operating in ambiguity and scaling creative processes
- Fast-moving, execution-focused, and detail-oriented
- Collaborative leader who can align teams across functions
- Curious, self-directed, and passionate about disruptive industries

**What We Offer**:

- Fully remote position
- Opportunity to build a brand from day one
- High ownership role with direct access to marketing and executive leadership
- Fast-paced, innovative team in a high-growth sector

**Interview Process**:

- Intro chat with recruiter
- Interview with Head of Marketing + CEO
- Portfolio review
- Optional final with Founder
- Offer