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Ad Ops Specialist
3 semanas atrás
Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
Newsweek actively seeking an Ad Ops Specialist to add to our Sales and Ad Operations team. As an Ad Ops Specialist, you will be responsible for managing the trafficking, delivery, optimizations, and reporting of digital advertising campaigns. Working with the Ad Ops team members and cross-functional groups, you will address and resolve all Ad Ops issues in a timely manner. Should have a background in advertising, knows Google Ad Managers (GAM) very well, who has working experience in Publisher or Ad Agency is a plus.
**Responsibilities**:
- Set up campaigns, placements, and creative assets through Google Ad Manager (GAM)
- Monitor campaign delivery to ensure campaigns are running as expected and targeting objectives are met
- Regularly optimizing campaigns to ensure we are pacing appropriately
- Deliver updates in team meetings, and provide troubleshooting support for trafficking issues related to creative and publisher implementation
- Support senior team members on complex campaign setups and escalations to third party vendors when necessary
- Support senior team members on a variety of projects
- Assist with documenting, updating and maintaining trafficking and work-flow procedures
- Perform quality assurance checks and resolve debug issues with campaigns to ensure that line items and creative have been set up correctly and are delivering across all platforms and devices
**Qualifications**:
- 3+ years of experience in an ad operations role such as an ad trafficker and managing programmatic campaigns
- Expert Google Ad Managers (DFP) knowledge
- Web development experience with strong HTML/Javascript skills is a plus
- Ability to understand and debug third party tags
- Preferred experience in working with Video (VAST) and Standard Display Ads
- Solid knowledge of 3rd party ad serving, and programmatic environments
- Experience troubleshooting and serving technical issues, such as delivery investigation and third-party rich media issues
- BA/BS degree or equivalent is required
- Excellent attention to detail and accuracy. Effective communication and collaboration skills.
- Ability to absorb complex technical concepts and communicate them to a non-technical audience
- Skills to troubleshoot PMP, PG and Direct Deals are a plus
Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.
