Promotions Manager

**About The Role**:
**Key Responsibilities**:

- Develop and implement **bonus structures and promotional campaigns** to maximize player engagement and LTV.
- Conduct **economic analysis** of issued bonuses to optimize campaign efficiency and ensure profitability.
- Design and monitor **promotional KPIs** (bonus costs, conversion rates, wagering activity, ROI) to continuously improve performance.
- Research and analyze **industry trends, competitor promotions, and best practices** to maintain a competitive edge.
- Collaborate with **CRM, marketing, and product teams** to align promotions with user segmentation and player lifecycle strategies.
- Work closely with **finance and risk teams** to balance promotional impact and prevent bonus abuse.
- Oversee **bonus automation** and campaign setup through internal tools and third-party CRM platforms.
- Optimize **gamification mechanics, loyalty programs, and seasonal promotions** to increase player retention.
- Create detailed **reports and post-campaign analyses** to identify areas for improvement and new growth opportunities.

**Requirements**:

- ** 2+ years of experience in a promo, bonus, or CRM role within iGaming.**
- ** Must have experience working with the Tier 1 regions.**
- Strong understanding of **bonus mechanics, wagering requirements, and player incentives.**
- Experience in **analyzing promotional campaigns** and optimizing bonus structures.
- Proficiency in **data analytics tools (Excel, BI platforms)** to track bonus performance.
- Knowledge of **CRM and marketing automation tools (**Customer.io**)**.
- Experience working with cross-functional teams (finance, product, and marketing).
- Strong understanding of **risk management and anti-fraud practices related to bonuses.**
- Fluency in English is a must; Turkish or Russian/Ukrainian is a plus.
- Background in **game mechanics, loyalty programs, or gamification strategies.**
- Experience in managing **seasonal and VIP promotions.**
- Ability to work in a fast-paced, high-growth environment with a **hands-on and analytical approach.**

**Location**:
**Interview Process**:

- Recruiter Screening (40 minutes)
- Critical Thinking Assessment (10 minutes)
- Final Interview (60 minutes)

**What We Offer**:
Join our team and enjoy a variety of amazing benefits Check out just a few of the perks we offer below:

- ** Remote Work Environment**: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
- ** Unlimited PTO**: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
- ** Paid National Holidays**: Celebrate and relax on national holidays with paid time off to unwind and recharge.
- ** Company-provided MacBook**: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
- ** Flexible Independent Contractor Agreement**: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.