Digital Marketing Analyst Sênior

Há 4 dias

Sao Paulo, Brasil BD Tempo inteiro

Job Description Summary

Position Summary (Purpose and Fundamental Objectives):
The KPI Sr. Analyst works closely with BU Digital Marketing Specialist and cargo

Descrição resumida do cargo

BD is looking for a Digital Marketing Analyst to be responsible for Own brand strategy and drive product growth for LA: MarTech Analyst to create, measure and monitor content effectiveness and usage, digital (including web) channels and campaign targets/metrics for ROI measurement and efficiency.

**Job Description**:

- How about belonging a leading global medical technology company that acts advancing the world of health? Be part of something bigger

BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 65,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.

Activities and Main Responsibilities:

- Configure campaign tracking and ensure appropriate dashboards are leveraged.
- Create reports and Dashboards and conduct ROI analysis for campaigns and tactics and leverage standard BD attribution models for outcomes reporting.
- Partner with BU Digital Marketing Specialists to improve better Marketing Campaign results using tools (A/B testing, Segmentation, nurturing, scoring, ABM).
- Ensure regional and BU analytics reflects best practices established by Corp Digital COE.
- Create Power BI reports to measure omnichannel campaigns results.
- Ad-hoc reports / analysis / projects as required in alignment with regional Digital third party agency.

Activities:

- Focus on Customer Service - Customer concept at the center (internal/external);
- Effective presentations;
- Knowledge of the Market in the Pharmaceutical Industry, Medical Devices, Medical/Pharmaceutical Products, Laboratories and Clinics;
- Preferably you should have a comprehensive understanding of digital ecosystems and how desktop, mobile, social, search and other online and offline channels work together in a consumer journey;
- Experience with platforms such as CMS, digital asset management, ERP, marketing automation, CRM, web services architecture, database administration, cloud architecture, business process planning, product lifecycle management will be valued. product for medical devices, services and technology organization;
- Results-oriented; ability to design digital solutions to address business questions and/or challenges; self-motivated and organized to successfully complete high-quality work projects on time; attentive to details;
- Manage a large volume of projects simultaneously and maintain high-quality deliverables in ambiguous business environments at some point;
- Ability to work across borders and partner with diverse stakeholders to build consensus and achieve business results.

Experience and Qualifications
- Bachelor´s Degree;
- Solid Digital Marketing experience with Knowledge in CSS y HTML.
- Advanced experience in SFDC and PowerBI;
- Management of informatic tools: Advanced MS Office 365 (Excel, PowerPoint) & MS PowerBI;
- Fluent English;
- Spanish and/or Portuguese as a plus.

Primary Work Location

BRA Sao Paulo - Chacara Santo Antonio

Additional Locations

Work Shift

  • Analista de Marketing Digital Sênior

    3 semanas atrás

    Sao Paulo, Brasil INCANDESCENTE MARKETING DIGITAL E BUSINESS PERFORMANCE LTDA Tempo inteiro

    A Agência Incandescente está em busca de uma pessoa Analista de Marketing Digital Sênior com experiência abrangente em diversas áreas do marketing para atuar estrategicamente em todas as frentes de contato com os projetos dos nossos clientes de diversos segmentos.**Responsabilidades**:- Compreender os objetivos dos clientes para garantir uma...

  • Marketing & Digital Analyst

    Há 4 dias

    Sao Paulo, Brasil DSM Tempo inteiro

    **DSM - Bright Science. Brighter Living.** **Senior Marketing & Digital Analyst** **O Desafio** O Analista de Marketing e Digital será responsável por amplificar os lançamentos e projetos de PCA, além da conexão da divisão com o mercado. Ele irá planejar e executar as ações de comunicação e marketing B2B e B2C, além de trazer insights e...

  • Performance marketing senior analyst

    2 semanas atrás

    São Paulo, Brasil Netvagas Tempo inteiro

    Join to apply for the Performance marketing senior analyst role at Netvagas Performance Marketing Senior Analyst | Paid Media Quer crescer rápido em Growth e fazer parte de uma startup que está transformando o mercado de imóveis comerciais? A SuaQuadra está em busca de um(a) Performance Marketing Senior Analyst (Paid Media) para ajudar a acelerar...

  • Senior Digital Marketing Analyst

    2 semanas atrás

    São Paulo, Brasil Edwards Lifesciences Tempo inteiro

    Overview Senior Digital Marketing Analyst - LATAM. This position has a LATAM scope and the objective to develop, execute, coordinate and review marketing campaigns in Portuguese, English and Spanish and develop and execute digital initiatives for the Surgical business unit. Other product support activities may apply. What you'll do Develop, execute and...

  • Performance Marketing Senior Analyst

    4 semanas atrás

    São Paulo, Brasil SuaQuadra Tempo inteiro

    Overview Performance Marketing Senior Analyst (Paid Media) para acelerar nossos canais de aquisição digital na SuaQuadra. Quer crescer rápido em Growth e fazer parte de uma startup que está transformando o mercado de imóveis comerciais? A SuaQuadra está em busca de um(a) Performance Marketing Senior Analyst (Paid Media) para ajudar a acelerar nossos...

  • Senior Marketing Analyst

    1 semana atrás

    Sao Paulo, Brasil Biogen Tempo inteiro

    As our Senior Marketing Analyst you'll be responsible to assist and support the Multiple Sclerosis Franchise Business Unit, regarding marketing activities such as: marketing material contents, implementing initiatives and local strategy, coordinating digital initiatives and Sales and Marketing events, among others. It is crucial to ensure that all...

  • Digital Marketing Analyst Work

    3 semanas atrás

    Sao Paulo, Brasil BairesDev Tempo inteiro

    Who We areBairesDev is proud to be the fastest-growing company in America. With people in five continents and world-class clients, we are only as strong as the multicultural teams at the heart of our business. To consistently deliver the highest quality solutions to our clients, we only hire the Top 1% of the best talents and nurture their professional...

  • eSports Analyst/Senior Analyst

    1 semana atrás

    São Paulo, Brasil Garena Tempo inteiro

    eSports Analyst/Senior Analyst (Marketing) About Garena: Established in 2009 and headquartered in Singapore, Garena is a leading online games developer and publisher with a global footprint across more than 130 markets. Garena provides global users access to popular and engaging mobile and PC online games that it develops, curates, and localizes. It...

  • Analista de marketing digital/atendimento

    3 semanas atrás

    Região Geográfica Intermediária de São Paulo, Brasil Javali Digital Tempo inteiro

    A JavaliA Javali é uma consultoria de negócios jurídicos. Atuamos em uma interseção rara no mercado: branding, marketing digital e geração de negócios para escritórios de advocacia empresarial. A JavaliA Javali é uma consultoria de negócios jurídicos. Atuamos em uma interseção rara no mercado: branding, marketing digital e geração de...

  • Analista de Marketing Digital Sênior

    3 semanas atrás

    Sao Paulo, Brasil Agência Incandescente Tempo inteiro

    A Agência Incandescente está em busca de uma pessoa Analista de Marketing Digital Sênior com experiência abrangente em diversas áreas do marketing para atuar estrategicamente em todas as frentes de contato com os projetos dos nossos clientes de diversos segmentos. Responsabilidades: - Compreender os objetivos dos clientes para garantir uma comunicação...