Growth Product Manager
Há 2 dias
Sobre a Vaga
Estamos buscando um Growth Product Manager Pleno/Sênior para liderar nossa captação de consumidores através de automação inteligente e experiências personalizadas. Como empresa C2B, você será responsável por construir funis escaláveis que conectem consumidores aos nossos produtos.
Principais Responsabilidades
Captação e Conversão
Projetar funis que maximizem volume e qualidade de leads
Desenvolver onboarding personalizado e otimização de conversão
Criar experimentos A/B para jornada do consumidor
Automação e IA
Construir automações em N8N para nutrição de leads
Implementar chatbots para qualificação e direcionamento
Desenvolver pontuação automatizada e personalização por IA
Produtos e Receita
Identificar oportunidades de novos produtos
Desenvolver MVPs para monetização C2B
Criar fluxos de upsell e otimizar LTV
Implementação Técnica
Implementar landing pages com ferramentas low-code
Escrever consultas SQL para análise e otimização
Integrar marketing automation com dados de produto
Criar dashboards de monitoramento
Requisitos Necessários
Experiência:
3-6 anos em Gestão de Produto com foco em aquisição e receita
Cases de aumento de volume e qualidade de leads
Produtos digitais que dependem de aquisição em escala
Ferramentas:
N8N: Workflows, integrações de API, automações
Low-code: Framer, Webflow ou Unbounce para landing pages
CRM: Salesforce, HubSpot, ou Pipedrive
Analytics: Amplitude, Mixpanel, Google Analytics e SQL
IA: ChatGPT API, Dialogflow, prompt engineering
Experimentação: Design e interpretação estatística
Requisitos Desejáveis:
Python ou JavaScript básico
Arquitetura webhook e integração de dados
Data warehousing (BigQuery, Snowflake)
Aquisição em marketplaces/plataformas
Gamificação e programas de incentivo
Psicologia do consumidor
Campanhas de performance
Ambiente startup/scale-up
Conformidade GDPR/LGPD
Unit economics e modelagem LTV
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**Somos uma empresa que valoriza diversidade e experimentação inteligente. Ideal para PMs que querem impactar crescimento C2B através de tecnologia de ponta.
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