Solution Architect

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Job Category

Customer Success

Job Details

About Salesforce
We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place.

The
Solution Architect
is responsible for advising, designing, and leading the transformation of cloud-based marketing solutions. Working closely with
Delivery Managers, Technical Architects, and Account Teams
, you will directly engage with clients to architect
scalable, data-driven solutions
that enhance customer engagement and drive business value. A
Solution Architect
is responsible for designing and overseeing the implementation of technology solutions that meet business needs while ensuring scalability, security, and efficiency. Their role bridges business requirements and technical execution, ensuring that systems integrate seamlessly and function optimally.

You will serve as a
trusted advisor
, translating business requirements into robust technical architectures using
Salesforce Marketing Cloud, Data Cloud, Datorama, and Interaction Studio (Personalization)
. Your solutions will follow
industry best practices
to ensure long-term success and seamless scalability.

This role requires a
hands-on approach
, with the ability to design and implement technical solutions while also leading development efforts when needed.

As both a
big-picture strategist
and an
in-depth problem solver
, you thrive on designing resilient, high-performance systems. Your expertise spans across
Salesforce platforms, APIs, data integration, marketing automation, analytics, and personalization technologies
, ensuring that your solutions not only meet immediate needs but also scale with customer growth.

Key Experiences

• Solution Design & Architecture: Proven experience in designing scalable, integrated solutions across Salesforce Marketing Cloud (SFMC), Data Cloud, Datorama, and Interaction Studio.
• Customer Journey Orchestration: Strong understanding of Journey Builder, segmentation strategies, and omnichannel marketing execution.
• Data Management & Integration: Hands-on experience with Data Extensions, SQL, APIs, and integrating Salesforce platforms with external systems.
• Personalization & AI: Experience leveraging Interaction Studio (Personalization) to create real-time, dynamic customer experiences.
• Analytics & Insights: Proficiency in Datorama for marketing performance analysis, dashboard creation, and data visualization.
• Stakeholder Management: Ability to engage with technical and non-technical stakeholders, translating business needs into technical solutions.

• Governance and Best Practices – Establish best practices, guidelines, and compliance requirements for implementation.

• Required Qualifications

• 5+ years of experience in Marketing Automation, Customer Data Platforms, and Digital Analytics.

• Deep expertise in Salesforce Marketing Cloud, Data Cloud, Datorama, and Interaction Studio (Personalization).
• High level knowledge of ETL processes, data pipelines, and marketing analytics tools.
• Salesforce certifications (e.g., Marketing Cloud Consultant, Data Cloud Consultant, Datorama Certification) are a plus.
• Excellent communication skills in Spanish (required); English is a plus.
• Ability to work in a fast-paced, cross-functional environment and manage multiple projects simultaneously.
• Problem-solving mindset and strategic thinking.
• Knowledge of security, compliance, and industry best practices.

Accommodations

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.