Merchandising Manager

Há 6 dias

São Paulo, São Paulo, Brasil CHANEL Tempo inteiro

About The Job
 

At CHANEL, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience, and potential you could bring to CHANEL.
 

About the role:
 

As the strategic link between the creative vision of the House and the commercial reality of the Brazilian market, the Fashion Merchandising Manager is responsible for defining and executing the local product strategy across all categories. You will curate the ideal assortments for each boutique, analyze performance to optimize sell-through, and ensure the flawless implementation of CHANEL's 360° merchandising plan. Acting as the voice of Brazil within regional product structures, you will influence global strategies while preserving local market relevance.

Responsibilities:

  • Define, deploy, and monitor the local merchandising strategy in alignment with CHANEL's image and business ambitions

  • Lead the buying process across seasonal showrooms and ensure tailored assortments per boutique

  • Analyze sales data, monitor KPIs (SOH / Sell-Thru / Lifecycles) and drive business decisions on replenishments, transfers, and markdowns

  • Partner closely with Visual Merchandising, Retail, Marketing and Style Expertise to elevate product visibility and full-look cohesion

  • Provide market intelligence to regional/global teams on trends, client preferences, and product needs

  • Oversee Eyewear category performance, assortment, visibility and retail activation plans

  • Manage and develop the Fashion Merchandising intern, fostering strong collaboration with retail and regional teams

Technical Knowledge and Skills:

  • Strong analytical and strategic mindset with proven experience in Fashion/Luxury Merchandising (Buyer) or Retail

  • Deep understanding of market dynamics, client behavior and product performance

  • Fluent in Portuguese and English, Spanish or French are a plus

  • Proficiency in Excel, reporting tools and merchandising systems

  • Excellent communication, coordination and influencing skills

  • Leadership capabilities with a hands-on, solution-oriented approach
     

What we are looking for:

  • Minimum 8 years' experience in Fashion/Luxury Merchandising (Buyer) and/or Retail

  • Strong buying and product acumen, paired with creativity and commercial sense

  • Passion for Luxury, Fashion and Arts, driven by innovation and agility

  • Proactive and hands-on approach with strong influencing and coordination skills

  • Willingness to travel internationally (up to 6 times a year to Europe)
     

What you will bring to the team:

  • A passion for luxury, fashion and product excellence

  • A collaborative mindset, thriving in multicultural and cross-functional environments

  • Agility and resilience to navigate complexity and fast-paced dynamics
     

You are energized by:

  • The heritage and timeless allure of CHANEL

  • Translating brand vision into tangible business impact

  • Building bridges between creativity and performance

  • Turning data into strategy and strategy into results

  • Leading with influence, empathy, and precision

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