Marketing Analyst 3

1 semana atrás

São Paulo, São Paulo, Brasil Hyland Tempo inteiro

Overview:

The Marketing Analyst is responsible for understanding business/department needs and goals and creating data-driven analysis and insight to support management decisions.

Responsibilities:

  • Lead analyses where information about business trends and issues are gathered from key internal business stakeholders and best practice guidance is provided
  • Collaborate and lead large, complex analyses with minimal oversight from team members
  • Adhere to, enhace, and develop new data visualization best practices
  • Report on findings and make recommendations; summarize analyses into clear, concise and effective presentations
  • Compose internal documentation that details processes and findings
  • Monitor industry statistics and follow market trends
  • Take proactive measures to identify and improve internal efficiencies and grow knowledge of the team; remain current on best practices and market trends
  • Provide training and guidance on how to interpret and apply data
  • Assist with special projects, as assigned
  • Contribute to the Team's general knowledge base and ongoing professional development
  • Perform data integrity audits; evaluate and propose recommendations on methods and procedures for managing data
  • Perform advanced aggregations, joins, and automation (i.e. stored procedures)
  • Collect, analyze, manipulate, and aggregate data for analysis
  • Create more advanced functions and applications for team use
  • Develop, document, and track metrics and/or dashboards
  • Comply with all corporate and departmental privacy and data security policies and practices, including but not limited to, Hyland's Information Systems Security Policy

Basic Qualifications:

  • Bachelor's Degree
  • Experience as a Marketing Analyst
  • Strong project management skills
  • Proficient in Microsoft Office applications
  • Advanced Microsoft Excel, data dining skills, and BI tools skills
  • Advanced queries and aggregates
  • Advanced understanding of statistics
  • Advanced understanding of chart selection and finer details of readability, interpretation, and presentation
  • Tableau Certification
  • Excellent oral and written communications skills that demonstrate a professional demeanor and the ability to interact with others with discretion and tact
  • Highly organized and experienced at successfully multi-tasking
  • Demonstrated ability to focus on key issues, research, gather and integrate information from a variety of sources and develop sound recommendations
  • Demonstrated ability to develop and use engaging, informative and compelling presentation methodologies
  • Excellent critical thinking and problem solving skills
  • Strong collaborative skills, applied successfully within team as well as with other areas
  • Strong business and technology acumen
  • Demonstrated ability to articulate complex topics both verbally and in writing to diverse audiences
  • Ability to understand, use, and document best practices in new technologies
  • up to 5% travel time required

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