Social Media Strategist

Há 16 horas

Brasil Xometry Tempo inteiro US$90.000 - US$120.000 por ano

Xometry is seeking a detail-oriented and proactive Social Media Strategist to lead the day-to-day management and strategic growth of our corporate presence across key platforms – including LinkedIn, Facebook, X/Twitter, Instagram, Snapchat, and more. This role will be instrumental in upholding our brand voice, engaging with our online community, and ensuring timely and appropriate responses to user-generated content that involves or references our company.

The ideal candidate thrives in a fast-paced, dynamic environment and understands the nuances of each platform. Strong monitoring, content flagging, and real-time response capabilities are essential.

What you'll be doing:
  • Platform Management: Manage and maintain our corporate profiles across all major social media platforms (LinkedIn, Facebook, Instagram, X, Snapchat and more).

  • Organic Content Creation: Collaborate with marketing, communications and design teams to plan and produce high-quality, on-brand content (graphics, videos, copy) tailored to each platform.

  • Optimize Paid Content: Help identify which organic posts to amplify, repurpose into paid campaigns, and how to tailor content themes for paid performance (e.g., thought leadership ads on LinkedIn).

  • Content Scheduling & Publishing: Develop and execute content calendars; schedule posts using tools including Vista Social or native platforms.

  • Brand Monitoring & Engagement: Track and monitor tags, mentions, and relevant conversations across platforms. Identify trends, respond to comments and messages promptly, and escalate issues or opportunities as appropriate.

  • Community Management: Foster positive community engagement by interacting with users in a brand-appropriate tone and voice. Address customer inquiries or concerns in collaboration with customer service or PR teams when needed.

  • Content Flagging & Risk Management: Proactively identify and flag user-generated content that may present reputational risks, ensuring it is reviewed and addressed quickly.

  • Analytics & Reporting: Track key performance indicators and deliver regular reports that highlight trends, engagement, growth, and ROI across platforms.

  • Collaboration: Work closely with internal teams including marketing, communications, PR, and HR to align social strategy with company goals and campaigns.

The ideal candidate will have:

  • 4-5 years of experience in social media strategy, preferably in a corporate or B2B setting.

  • Experience in content creation and digital marketing, preferably in a corporate or B2B setting.

  • Strong knowledge of social media platforms and their respective best practices.

  • Proficiency with monitoring and publishing tools (e.g., Vista Social).

  • Excellent written and verbal English communication skills.

  • Strong attention to detail and an instinct for brand protection.

  • Ability to manage multiple platforms and priorities in a fast-moving environment.

  • Experience handling sensitive or reputationally impactful content is a plus.
Bonus Skills (Nice to Have):
  • Familiarity with paid social campaign strategy and execution.

  • Basic design or video editing skills (Canva, Adobe Suite, etc.).

  • Background in PR, communications or journalism.

Please submit your Resume in English.

#LI-Remote

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