Payments Marketing Senior Associate

Are you looking for an opportunity to join a fast-paced growth business and manage Marketing strategies to build awareness and generate business opportunities at the most valuable Financial Institution brand in the world? Are you willing to challenge status quo, bring innovative ideas, execute them and be part of the payments revolution in Latin America?

If you said yes, this job is for you. 

We are looking for an innovative, solutions-oriented, strategic marketer to join our J.P. Morgan Payments Marketing team.  This individual embodies our J.P. Morgan principles and is excited to join us as we build a great team with a winning culture that delivers exceptional client service while managing against the highest standards of operational excellence, without ever compromising our commitment to integrity, fairness and responsibility. 

Our team sits within Payments Marketing where we are tasked with ensuring our regional payments presence and capabilities are effectively positioned to support the continued growth of our business in region and around the world. 

Reporting to the Latam Marketing Head who sits in Brazil, this role will specifically work with key stakeholders within and outside of Marketing to develop and execute an efficacious Marketing strategy that is designed to help shift the perception of our brand in the Latin America region, increase consideration among prospect and better position our sales and relationship management teams to win new business and expand existing client relationships. 

Job Responsibilities 

• Assist in the development and oversee the execution of the JPM Payments Latam Marketing strategy

• Lead the efforts to customize the JPM Payments value proposition

• Partner with key stakeholders in the region and act as their single point of contact for strategy development and execution of Marketing tactics

• Partner with creative agency and internal Marketing partners to develop innovative campaigns, ensure they are optimized, tactics are executed flawlessly, results are read and reported in a timely manner, and lessons learned are shared with all key stakeholders and applied to future campaigns

• Define KPIs and track performance across campaigns, measuring ROI and providing actionable insights to business partners.

• Analyze data to identify trends, optimize marketing spend, and pivot strategy when needed.

• Proactively identify, prioritize and lead relevant process improvement initiatives 

• Learn from peers in a similar position in other regions, and bring best practices back to the team 

Required Qualifications, Capabilities and Skills

• Minimum of 10 years Marketing experience with a proven track record of developing and delivering full funnel marketing strategy 

• Strong command of marketing channels and key performance indicators that drive success

• Significant experience in developing and executing complex global or regional projects and navigating a matrix organization

• Demonstrated success developing and implementing data-driven marketing strategies targeting large corporate clients.

• Experience managing agencies, budgets, and multi-channel campaign execution.

• Strong analytical skills with experience measuring marketing effectiveness and ROI.

• Understands the payments industry along with nuances of the individual countries and verticals across Latin America.

• Ability to influence and inspire individuals and teams at all levels across the Payments organization 

• Exceptional communication, influencing, negotiation and interpersonal skills 

• Demonstrated ability to build collaborative relationships with business stakeholders and functional partners

• Embraces change and embodies a continuous improvement mindset

• Creative thinker, problem solver, hands-on, agile mindset and comfortable with ambiguity

• Bachelor's degree is required

• Proficiency in English and Spanish are mandatory. 

Preferred Qualifications, Capabilities and Skills

• B2B marketing experience is a plus

• Master's degree preferred