Category Marketing Manager, BR Stores

Há 7 dias

São Paulo, São Paulo, Brasil Amazon Tempo inteiro US$90.000 - US$120.000 por ano

is looking for a customer-obsessed Category Marketing Manager to define the strategy and create marketing initiatives that generate discoverability and engage consumers in Home, Kitchen, Sports, Toys and Tools categories

Key job responsibilities
1. Customer understanding & Insights: Category Marketing Managers are key business partners who use internal and external data of categories to propose marketing initiatives that will drive customer base growth. They are responsible for analyzing traffic sources, understanding customer journey, connect with central teams and programs to bring insights to the Category/Commercial and Central Marketing teams to drive acquisition and engagement within categories.

2. Demand generation: Marketing Managers own the category strategy and execution for: Events, Homepage, Outbound and Onsite campaigns. These channels are important drivers to create awareness of relevant selection and increase customer acquisition and engagement. Besides owning strategy and execution, Marketing Manager will report results and apply learnings to keep evolving and improving customer experience and engagement.

3. Customer experience: Continuously improve the customer experience simplifying the shopping journey to make Amazon the preferred online destination to buy our categories. We lead initiatives to address issues and gaps that impact CX (e.g. browse node refreshes, refinements), guarantee discoverability of categories (e.g. unhide nodes, add navigation slots) and improve navigation in partnership with local and global teams.

A day in the life
You will Participate in cross-functional meetings with commercial teams Work in partnership with commercial teams to accelerate their categories and drive discoverability of recently added products Oversee and guide interns on their tasks and help on their career development Brainstorm new campaign strategies with cross-functional teams, run experiment and analyze results Work on merchandising strategies for upcoming events and manage all teams involved Review performance metrics and customer engagement data, generating insights for new experiments and commercial teams Analyze customer segments and develop targeted marketing initiatives

About the team
Our vision is to be the preferred destination for our categories by inspiring and engaging customers throughout their shopping journey. We champion the customer voice by understanding their behavior, connecting to business needs, and leveraging Amazon's channels and programs.

- 4 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Advanced English proficiency

  • Category Manager, Construction

    2 semanas atrás

    São Paulo, São Paulo, Brasil Google Tempo inteiro

    Category Manager, Construction (English, Portuguese) Join to apply for the Category Manager, Construction (English, Portuguese) role at Google Category Manager, Construction (English, Portuguese) Join to apply for the Category Manager, Construction (English, Portuguese) role at Google Please submit your resume in English - we can only consider...

  • Retail Finance Manager, BR Stores Finance

    2 semanas atrás

    São Paulo, São Paulo, Brasil myGwork - LGBTQ+ Business Community Tempo inteiro

    Retail Finance Manager, BR Stores Finance Join to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business Community Retail Finance Manager, BR Stores Finance 1 day ago Be among the first 25 applicants Join to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business Community Get...

  • Retail Finance Manager, Br Stores Finance

    2 semanas atrás

    São Paulo, São Paulo, Brasil Mygwork - Lgbtq+ Business Community Tempo inteiro

    Retail Finance Manager, BR Stores FinanceJoin to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business CommunityRetail Finance Manager, BR Stores Finance1 day ago Be among the first 25 applicantsJoin to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business CommunityGet AI-powered advice...

  • Retail Finance Manager, BR Stores Finance

    1 semana atrás

    São Paulo, São Paulo, Brasil myGwork - LGBTQ+ Business Community Tempo inteiro

    Retail Finance Manager, BR Stores FinanceJoin to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business CommunityRetail Finance Manager, BR Stores Finance1 day ago Be among the first 25 applicantsJoin to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business CommunityGet AI-powered advice...

  • Retail Finance Manager, BR Stores Finance

    Há 4 dias

    São Paulo, São Paulo, Brasil myGwork - LGBTQ+ Business Community Tempo inteiro

    Retail Finance Manager, BR Stores FinanceJoin to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business CommunityRetail Finance Manager, BR Stores Finance1 day ago Be among the first 25 applicantsJoin to apply for the Retail Finance Manager, BR Stores Finance role at myGwork - LGBTQ+ Business CommunityGet AI-powered advice...

  • Senior Category Manager Packaging, Global Procurement Organization

    2 semanas atrás

    São Paulo, São Paulo, Brasil Amazon Tempo inteiro

    Senior Category Manager Packaging, Global Procurement Organization Join to apply for the Senior Category Manager Packaging, Global Procurement Organization role at Amazon Senior Category Manager Packaging, Global Procurement Organization Join to apply for the Senior Category Manager Packaging, Global Procurement Organization role at Amazon DescriptionAt...

  • Senior Category Development Manager

    Há 2 dias

    São Paulo, São Paulo, Brasil beBeeCategory Tempo inteiro R$90.000 - R$120.000

    Job Title: Trade Marketing Category ManagerAbout the RoleThis is a challenging role that involves developing category plans, creating visibility strategies, and managing promotions calendars. The successful candidate will have a strong understanding of shoppers, categories, and brand plans.The ideal candidate will be responsible for developing national...

  • Category Marketing Manager, Brazil 3P

    2 semanas atrás

    São Paulo, São Paulo, Brasil Amazon Tempo inteiro

    Category Marketing Manager, Amazon Brazil 3P Join to apply for the Category Marketing Manager, Amazon Brazil 3P role at Amazon . Description The Amazon Brazil 3P team is seeking a customer-obsessed, creative, and data-driven marketer to lead marketing initiatives. The role involves driving sales and enhancing customer experience through on-site...

  • Store Manager

    1 semana atrás

    São Paulo, São Paulo, Brasil O Reilly Auto Parts Tempo inteiro

    OverviewJoin to apply for the Store Manager role at O'Reilly Auto Parts.The Store Manager is responsible for the sales, profitability, appearance, and overall operations of the store.The position objectives are to show consistent sales growth, ensure the store exemplifies the proper O'Reilly image, operates as a profit center, and follows policies and...

  • Sr. Category Merchant Manager, Brazil Marketplace

    Há 7 dias

    São Paulo, São Paulo, Brasil Amazon Tempo inteiro US$90.000 - US$120.000 por ano

    Drive Growth in Amazon's Consumer Electronics Category Amazon is seeking a Senior Category Merchant Manager to drive growth of our Electronics category within the Brazilian marketplace. This role will focus on developing strategies to grow key categories including Wireless, PC, Home Entertainment, Video Games, Camera, among others. About the Role: As...