Strategy & Operations Analyst (Growth Campaigns)

Company Overview:

If you see technology as a way to smooth your path in life, our team does too: Your Path, Our Journey.

We believe in technology that connects talented people who embrace diversity to create and share paths we don't even know about (yet). We work to generate value not only for our users but, above all, for the communities we serve and for society as a whole, making every day better for everyone with mobility and delivery services (99) or digital payments (99Pay).

To make life easier for millions of people every day, since 2018, we have been part of DiDi DiDi Global Inc., the world's leading mobility technology platform. We are pioneers in creating innovative solutions that start in Brazil and scale up to make a positive impact in more than 12 countries where DiDi operates. This innovation encompasses sustainability, safety, artificial intelligence, financial markets, and much more.

Whether building projects from scratch or improving our solutions, we enjoy challenges that give us butterflies, which is why we work at a fast pace with respect, collaboration, and good humor. Along this journey, we also draw strength from diverse experiences and opinions to grow together, fail quickly, learn, and adjust the course to create solutions that deliver even better results.

Team Overview:

We are looking for talented professionals to join our Regional Operations team at 99Food This is an exciting opportunity for individuals who are highly analytical, data-driven, and eager to solve complex business challenges at the city level. If you have a start-up spirit and are always looking to create value, you would be a great fit for this team

As part of Regional Operations, selected candidates will play a key role in driving city growth, improving marketplace performance, and shaping local strategies that connect users, restaurants, and couriers. This role requires a hands-on approach, strong problem-solving skills, and a proactive mindset to identify opportunities for growth, efficiency, and differentiation.

The ideal candidates will engage directly with restaurant partners, customers, and business development teams to understand the dynamics of each city. They will analyze local performance data, gather on-the-ground perspectives, and translate insights into actionable strategies that strengthen 99Food's position in each market and ensure long-term sustainable growth.

Role Responsibilities:

This position will be at the core of city-level growth campaigns at 99Food. You will be responsible for managing the full campaign cycle — from identifying opportunities and improvement areas, to designing and implementing strategies that drive marketplace performance.

Your mission will be to create and execute impactful growth initiatives, ensuring that our campaigns are not only innovative but also measurable and results-oriented. This means working closely with cross-functional teams (BD, Marketing, CRM, Product, and Operations) to bring strategies to life, monitor performance, and iterate quickly to capture new opportunities.

You will also play a key role in scaling successful campaigns across cities, ensuring best practices are shared and local nuances are respected. This role demands a data-driven mindset, strategic thinking, and a strong bias for action to turn insights into concrete results that accelerate 99Food's expansion and reinforce our presence in each market.

Role Qualifications:

• General Requirements
• Bachelor's degree in Engineering, Statistics, Business Administration, Economics, or related fields.
• 2–5 years of experience in data analytics, operations, strategy, or growth-related roles.
• Strong analytical, problem-solving, and communication skills.
• Advanced Excel, SQL, and data analytics skills (Python/R knowledge is a plus, but not required).

• Growth & Customer Expertise

• Prior experience with customer-related activities (e.g., campaign management, communication strategy, customer cohort analysis, market analysis, budget management, etc.).

• Experience with creative asset creation (CRM, ads agency, digital campaigns, etc.).
• Stakeholder and project management experience, with exposure to Operations, Product, Sales/BD, and Marketing/CRM.
• Fluency in Portuguese and English; Mandarin is a strong plus.

EEO Statement:

• We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
• We are data-driven – We are strong believers in making informed decisions, that's why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
• We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
• We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
• We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

Diversity & Inclusion

Diversity is not a future vision or a wish for something we want someday; it is a non-negotiable value of who we are today.

We embrace inclusion, plurality, and respect, and to achieve this, we rely on the governance of the Diversity Committee, which works alongside HR, our leadership, and identity groups—99Adapta, 99Afro, 99Colors, 99Womem, and 99Familys.

This is our ongoing journey, with much more still to come.

We reinforce that this position is open to everyone, including pregnant people and people with disabilities (PwD).

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