Brand Manager Iii Americas, Wildrift

Há 3 dias


São Paulo, Brasil Riot Games Tempo inteiro

Responsibilities:Lead campaign strategy and execution across games and/or player community events by crafting campaign briefs, go-to-market plans, and player journeysDrive key marketing workstreams such as user acquisition, campaign development, and partnerships to drive WildRift marketing beats in Americas throughout the yearCraft campaign briefs, go-to-market plans, player journeys to guide your market's campaign execution and lead WildRift marketing beats throughout the yearLead collaboration with Americas's Publishing and cross-functional teams in the deployment of marketing campaigns, looking after the fan experience across every touchpointEnforce brand DNA & guidelines to ensure Americas's marketing matches with the overall strategy and long-term vision for the brandEstablish and apply data-informed goals, research programs, and measurement plans in partnership with Insights teams.Identify new marketing opportunities based on player insights and market research findingsPartner with various global and regional teams to scale the reach and resonance of global and local marketing beats Required Qualifications: 5+ years experience in brand strategy, channel strategy, or equivalent agency experienceWell-versed in collaborating with cross-disciplinary teamsExcellent communicator, verbal and writtenExperience across PC, mobile, and/or console platformsCitizen of the internet - you're an autodidact and create time to understand what conversations are happening and how we can engage on behalf of our audience Desired Qualifications: Familiarity with Riot Games' IP and audiencesPrior experience working closely with, or for, a game developer.Have a deep understanding of the game development process and cycles.Knowledge and understanding of media, programmatic, and user acquisition are a plus.Experience with collaborative campaign management.Excellent project management skills and ability to prioritize and stay organized in a fast-moving environment.Preferred candidates will play games on a weekly basis on PC, mobile, and/or console For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players.We will be looking at your past studies, experience, and your personal relationship with games.If you embody player empathy and care about players' experiences, this could be your roleOur Perks:Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules.We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match.Check out our for more information.At Riot Games, we .That mission drives every decision in our quest to create games and experiences that make it better to be a player.Whether you're working directly on a new player-facing experience or you're supporting the company as a whole, everyone at Riot is part of our mission.And just like in our games, we're better when we work together.Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday.If that sounds like the kind of place you want to work, we're looking forward to your application.



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