Professional Development Manager
Há 7 dias
The Professional Development Manager will:- Work collaborately with the Clinical Marketing & Education Manager and the wider Marketing team to identify opportunities for portfolios and key customer segments:- Assist in design and implementation of professional education aligned to specific Advanced technology and key customer segments- Follow adult learning principles and medical education best practice- Facilitate education delivery and access by leveraging various channels and formats, included but not limited to: field visits, didactic programs - face to face and virtual, faculty-led, on demand and distance learning- Work collaboratively with the Sales Team to identify opportunities within a defined territory- Work collaborately with the Alcon Vision Care Franchise to leverage access to the Optometry segment and provide optimum customer experience as OneAlcon- Manage end-to end event process for 3rd party and Alcon led events, including approvals, logistics, liaison with agencies, communication, faculty management and post-event reporting and follow-up as appropriate- Develop and finalise educational assets and practice development tools for ophthalmologists, clinical and practice support staff and optometrists as appropriate- Work with Ophthalmic clinic management and practice staff- On patient identification and retention, to develop appropriate in practice tools and patient education resources- To build awareness of current barriers to cataract surgery referral- Engage with target referrer optometrists via education and in-practice coaching to to improve patient outcomes and referral pathway optimisation- In conjunction with the Clinical Marketing & Education Manager, develop KOL engagement plans specific to Advanced Technologies- Participate and contribute in special projects as directed by the Clinical Marketing & Education ManagerMinimum:- Minimum 5 years' experience in the optometric and/or ophthalmic industries, ideally both- Solid understanding of the referral pathway for cataract surgery- Practice management and business development experience in optometry and/or ophthalmology
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Professional Development Manager
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Serra, Brasil Alcon Tempo inteiroThe Professional Development Manager will: - Work collaborately with the Clinical Marketing & Education Manager and the wider Marketing team to identify opportunities for portfolios and key customer segments: - Assist in design and implementation of professional education aligned to specific Advanced technology and key customer segments - Follow adult...
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