
Advertising Campaign
Há 2 dias
Bachelor's degree or equivalent experience
- 6+ years of professional experience
- Experience in media, advertising or marketing
- Effective written and verbal communicator in Portuguese and English
Job summary
We are looking for an experienced Campaign & Creative Manager (CCM) for our Digital Advertising team in Brazil.
CCMs are responsible for making our advertisers successful marketers through seamless project management of campaigns, data-driven creative strategy recommendations and ongoing advertiser education while upholding our end customers' experience.
Key job responsibilities
- Obsess over our end-customer's Amazon experience and our advertiser's business experience.
- Plan and organize the execution of sold advertising campaigns with internal Design, AdOps,, Quality Assurance and Account Management teams.
- Manage creative delivery and act as the gatekeeper of high creative quality.
- Consult with advertisers on creative strategy using historical and industry data.
- Plan and deliver advertiser workshops to improve asset content, creative delivery, and raise awareness of Amazon policy.
- Troubleshoot issues surfaced during campaign lifecycle.
- Lead process improvement projects and standardize global best practices to drive increased efficiencies and frustration-free launches with both internal and external shareholders (i.e. working with the Product team to refine current tools and products).
A day in the life
CCMs work with our partners to drive ease of doing business and to deliver results that matter to our advertisers for long-term growth.
This means diving deep on creative data, recommending creative testing, and providing creative insights to our advertisers.
They are experts in Amazon's products, policies and processes, capable of both efficient and accurate campaign management as well as identifying opportunities to improve our workflows and implement best practices across teams.
This person will be responsible for overall advertiser ease of doing business and satisfaction for their book of business, leveraging partner teams (AM, AMM, ADX, Shopper Marketing, Product, Systems, Retail, etc as warranted) to deliver superior results for their advertisers.
This individual will be accountable to ensure we have the right resourced CCM team, processes and workflows (tools, reports, etc) in place to support revenue goals and KPIs that reflect our advertisers' experience doing business with Amazon.
Any service issue impacting their advertiser clients, irrespective of root cause or source, is this person's responsibility to own, solve and prevent in recurrence.
About the team
At Amazon Advertising, we sit at the intersection of advertising and with millions of customers visiting us every day to find, discover, and buy products, we're obsessed with making the shopping experience the best it can be - and advertising is a part of that experience.
We strive to make advertising so relevant that customers welcome it - on Amazon, on mobile and tablet devices, and across the web.
We put the customer at the heart of everything we do.
- Digital advertising experience and understanding of related ad specifications, file formats and technologies
- Organizational, interpersonal, and communication skills
- Experience managing projects
- Ability to work cross-functionally and with a wide range of employees with different skill sets
- Adaptable and quick to learn processes and tools, demonstrating strong technical/operational capabilities
- Self-directed, goal-oriented and flexible, enjoying working in a fast-paced and at times ambiguous environment
- Experience with MS Office, Photoshop, HTML5, Rich Media, and Salesforce
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