
Content Marketer
2 semanas atrás
Criar estratégias de conteúdo para múltiplos canais e implementá-las para aumentar...
A Empresa
Empresa multinacional de médio porte.
Descrição da vaga
Criar estratégias de conteúdo para múltiplos canais e implementá-las para aumentar o engajamento com nossos diferentes públicos (B2B e B2C);
Implementar otimização de conteúdo, como conteúdo do site e SEO;
Domine variações de copywriting, incluindo textos longos e curtos, manchetes, slogans e call to action para testes e experimentação A/B;
Identificar necessidades e lacunas dos clientes em nosso conteúdo e recomendar ganhos rápidos;
Entender as motivações e tristezas de nossos clientes e transformá-las em oportunidades de conteúdo para colaborar diretamente com nossas estratégias de comunicação;
Desenvolver ideias sobre como enfrentar os desafios de comunicação com clientes e partes interessadas.
Perfil desejado
Formação superior completa;
Experiência prévia com redação de conteúdo, como mídias sociais, postagens em blogs e campanhas digitais;
Inglês fluente;
Perfil crítico, criativo e orientado a soluções.
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