Area Sales Manager – Kwazulu-Natal

The ability to make a payment quickly and at a low cost is an underestimated bedrock of our economy in South Africa.
Payments are the financial lifeline of every business and individual.
We are on a mission to help entrepreneurs participate and prosper in the digital economy by solving their payments challenges.
When you join Shop2Shop, you join a team of people driven by a shared purpose for why we do what we do every day.
The experience of collaboration across teams will be unrivalled.
The feeling of belonging to a talented team of people will make this your last career stop.
You will find a stimulating and challenging smorgasbord of problems to solve with the aim of supporting entrepreneurs in South Africa.
Purpose of Role:
To lead and drive strategic sales growth across a defined area by managing and supporting Sales Managers and Business Development Managers (BDMs), ensuring operational excellence, customer satisfaction, and executing area specific targets , driving revenue growth and market share goals.
The Area Sales Manager is a key driver of execution, mentoring, and alignment across teams to unlock areal performance and sustainable success.
Location of the Role:
KwaZulu-Natal
You'll thrive in this role if...
You are a hands-on leader who motivates teams through clear guidance, support, and accountability.
You balance big-picture thinking with meticulous attention to execution and compliance.
You're passionate about improving sales performance, customer experiences, and market share.
You can work cross-functionally, communicate effectively, and manage both people and processes.
You are data-driven and skilled in interpreting sales trends and competitive intelligence to act quickly and effectively.
What you'll do...
Collaborate with the Regional Sales Manager (RSM) to align and implement strategic regional sales plans.
Provide accurate weekly and monthly reports on sales trends, team performance, customer satisfaction, and market insights.
Promote S2S product offerings to broaden reach and support BDMs in lead generation, tracking, and conversion.
Oversee area management, ensuring growth, retention, and strong performance across all allocated territories.
Support and coach Sales Managers and BDMs, implementing tailored development plans and performance feedback.
Monitor existing accounts, ensuring high retention, satisfaction, and cross-sell opportunities are actioned.
Support high-value client interactions and strategic account management
Build and maintain relationships with key customers and partners
Take ownership of branding and marketing visibility within the region and ensure alignment with national goals.
Conduct regular market and competitor analysis to identify trends, threats, and growth opportunities.
Address underperforming accounts and ensure corrective actions are implemented by the responsible SMs.
Lead execution of special projects aimed at improving performance and customer experience.
Review bi-weekly performance tracker reports with RSM and drive accountability on targets.
Provide regular updates to the Regional Sales Manager on performance, challenges, and opportunities.
Ensure operational compliance: vehicle checklists, expense claims, and leave approvals.
Drive execution discipline by ensuring consistent completion of checklists and team follow-through.
Handle fleet oversight and ensure logbook accuracy and compliance.
Execute ad-hoc leadership directives promptly and efficiently.
Ensure CRM data accuracy, completeness, compliance and entries or activities align with organizational guidelines and requirements.
People Leadership at Shop2Shop
Being a leader at Shop2Shop means creating the conditions for people and performance to thrive.
You will:
Set clear expectations, connect day-to-day work to broader strategy, and communicate with purpose
Drive regular growth conversations with your team, ensuring clarity on performance, development areas, and future potential
Ensure team structures, reviews, rhythms, and routines are consistently applied and add value
Take the lead on recruitment, onboarding, and training by actively partnering with People Ops — but understanding that the responsibility to build, grow, and retain a strong team ultimately sits with you
Hold your team accountable to high standards while understanding the realities on the ground
Empower your managers to lead with autonomy and ownership
Review team tracker reports monthly and course-correct as needed
Manage leave approvals, expense claims, and day-to-day team operational needs
Escalate people issues to People Ops to ensure support and resolution
What you'll need to make a success...
Qualifications and Experience
Bachelor's degree in business administration, Sales, or a
related field preferred.
3-5 years in sales leadership, with experience managing team leads or first-line managers
Strong exposure to field operations, regional strategy execution, and customer engagement
Demonstrated experience in developing and executing regional sales strategies aligned with company goals.
Strong understanding of customer relationship management (CRM) and account retention techniques.
Background in fintech, FMCG, retail, or distribution environments will be an advantage.
Industry Knowledge
Deep understanding of our industry in South Africa.
Familiarity with regulatory frameworks, pricing dynamics, and competitor landscape.
Technical & Analytical Skills
Proficient in sales systems (CRM, Booqa, BI tools)
Strong ability to interpret sales data and operational performance metrics
Leadership
Excellent coaching, mentoring, and people management skills
Skilled in performance conversations and accountability structures
Strong operational planning, time management, and prioritisation ability
Confident and clear communicator — verbal and written
Strong communicator, able to represent regional needs to leadership and internal teams
Comfortable driving team accountability using dashboards and KPIs
Growth Mindset
Committed to continuous learning and personal development.
Actively seeks feedback, reflects on challenges, and adapts quickly.
Sets and tracks personal growth goals in line with business objectives.
Embraces ambiguity and views obstacles as opportunities to improve.
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