Senior Content Developer

Há 2 dias

Fortaleza, Brasil Bebeeeditor Tempo inteiro

Content Editor Role in BrazilWe are seeking an experienced Content Editor to lead our content team in Brazil and develop the editorial voice of our regional brand.
As a key member of our global team, you will play a pivotal role in shaping industry narratives, connecting stakeholders worldwide, and driving audience engagement.About the PositionBrand Management: Oversee content for our Brazil brand, ensuring it becomes the region's leading source of industry news and insights.Content Development: Shape the editorial voice, create/upload articles and features, and set the content agenda in line with best practices.Performance Analysis: Use analytics and dashboards to monitor KPIs, optimize content, and grow audience reach and engagement.Multimedia Participation: Contribute to podcasts, video content, and other multimedia projects that showcase our brand's expertise and thought leadership.Audience Strategy: Support initiatives to expand and engage the target audience through targeted content marketing campaigns.CMS Leadership: Manage and maintain content management systems, ensuring accuracy, SEO optimization, and timely publication of high-quality content.HubSpot Management: Keep media contacts updated and organized in HubSpot to ensure seamless communication and collaboration.Risk Mitigation: Fact-check thoroughly, verify sources, and minimize legal or reputational risks associated with published content.Website Maintenance: Ensure B2B sites are accurate, updated, and free from errors or dead links, providing a positive user experience.Event Participation: Attend press launches, conferences, and exhibitions, with opportunities for international travel and networking.Industry Relations: Build relationships with stakeholders and represent the company positively at industry events, establishing thought leadership and credibility.Conference Collaboration: Work with the events team to shape conference agendas and identify high-value speakers who align with our brand's mission and values.Commercial Action: Seek opportunities to drive revenue growth, improve efficiency, and enhance client service through effective content marketing strategies.Story Investigation: Identify stories through press releases, contacts, and proactive research to stay ahead of the competition and provide valuable insights to our audience.Collaboration: Work closely with colleagues across regions and functions to ensure a cohesive and effective content strategy that meets business objectives.

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