Marketing Operations Analyst

At Braze, we have found our people.
We're a genuinely approachable, exceptionally kind, and intensely passionate crew.
We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity - inside and outside our organization.
To flourish you must be prepared to set a high bar for yourself and those around you.
Tis always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.
Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.
If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact with a sharp and passionate team at your back.
If Braze sounds like a place wyou can thrive, we can't wait to meet you.
The **Marketing Operations Analyst** must be a self-starter who has a passion for data, technology and analytics.
Reporting to the Senior Manager of Sales Operations, the Marketing Operations Analyst will help scale the operations of our Global Marketing & Sales organizations.
The Marketing Operations Analyst will be tasked to optimize systems and provide business insights the organization needs to have productive and effective customer touchpoints.
Projects may include top of funnel analysis on a standard cadence, deploying and refining industry best practice pipeline processes, and in-depth ad hoc performance analysis.
**WHAT YOU'LL DO**
**Be a strategic partner with the Marketing team to ensure our data can provide insights that will drive our business forward.
**
- Own KPI reporting and insights to identify and evaluate opportunities to drive funnel conversion
- Iterate with key stakeholders to improve and maintain dashboards and accurate pipeline measurement and sourcing
- Manage the automation of data tracking for marketing sourced attribution to support Marketing's reporting (including data extraction, analysis, and recommendations)
- Fulfill ad-hoc reporting requests for global marketing organization and identify opportunities for improved reporting
- Support the installation and maintenance of marketing automation systems
- Create and maintain training and documentation on processes and system configuration
- Educate members of the sales and marketing organization on best practices and enforce SLAs
- Perform routine reconciliations between Marketing systems and Salesforce to ensure data alignment
**WHO YOU ARE**
- You have 2-4 years of experience working in marketing operations at a B2B SaaS company
- You have 2-4 years of experience with Sales & Marketing automation tools such as Salesforce, LeanData, Outreach, and Marketo
- You are an analytical thinker and proficient with Excel and Google Sheets
- You are organized and able to work on both long-term projects and requests requiring a quick turnaround
- You are capable of turning large sets of data into actionable insights
- You love working cross functionally and globally to support the broader team's goals
- You're curious, insightful, and are a detail-oriented operator who can see the big picture
**WHAT WE OFFER**
- Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country_ More details on benefits plans will be provided if you receive an offer of employment._
From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony.
Braze offers benefits such as:
- Competitive compensation that may include equity
- Retirement and Employee Stock Purchase Plans
- Flexible paid time off
- Comprehensive benefit plans covering medical, dental, vision, life, and disability
- Family services that include fertility benefits and equal paid parental leave
- Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
- A curated in-office employee experience, designed to foster community, team connections, and innovation
- Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
- Employee Resource Groups that provide supportive communities within Braze
- Collaborative, transparent, and fun culture recognized as a Great Place to Work
**ABOUT BRAZE**
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.
Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform.
From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relatio