Specialist: Lead Qualification

Há 5 horas

Espumoso, Brasil Remote Jobs Tempo inteiro

Specialist: Lead QualificationDepartment: MarketingEmployment Type: Full TimeLocation: USA | RemoteCompensation: $104,000 - $115,000 / yearOverviewThe Specialist: Lead Qualification (Americas) will play a critical role in ensuring high-quality inbound leads from marketing campaigns and content programs are swiftly and effectively progressed into the sales pipeline.Location preference for candidates in Chicago, Illinois.ResponsibilitiesThis role acts as the first touchpoint after a lead engages with content or campaign assets, reviewing and qualifying MQLs based on pre-defined criteria before routing them to the SDR or Sales team.Review and assess marketing-generated leads to ensure alignment with ideal customer profiles and readiness for sales engagement.Apply lead scoring models using firmographic and behavioral data to prioritize high-potential opportunities.Collaborate with SDRs to ensure timely and accurate lead handoff, enabling effective follow-up and conversion.Conduct light research to validate lead information and identify nurture opportunities for future outreach.Monitor lead flow, share feedback with marketing teams, and flag trends or gaps to improve campaign performance and targeting.Work closely with campaign managers, content marketers, and sales stakeholders to ensure our funnel flows smoothly and no qualified lead is left behind.Skills, Knowledge and ExpertiseA degree or diploma in Marketing, Business, Communications, or a related field is preferred.2-4 years of experience in B2B marketing, sales development, or lead qualificationExperience in ERP, SaaS, or other complex B2B environmentsFamiliarity with Salesforce and marketing automation platforms (e.g., HubSpot)Strong attention to detail, especially when assessing lead data and behavioral indicatorsEffective communication and collaboration skills to work across marketing and salesUnderstanding of lead scoring models and funnel metrics.Basic research and data enrichment skills using tools like LinkedIn, ZoomInfo, or similar.Benefits13 paid company holidays in 202510 paid vacation days6 paid wellness days1 paid volunteer day off to make a difference in your communityMedical, dental, and vision insurance; PPO from the 1st of the month after hire
Group term life and LTD insurance paid by SYSPROVoluntary STD, plus supplemental benefits through UNUMEmployee Assistance Program401k (starting day 1 of hire) with company match after 1 year of employment
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