Creator Manager

1 semana atrás

São Paulo, Brasil Tiktok Tempo inteiro

Team Introduction The livestream industry has experienced exceptional growth in recent years and has emerged as a core driver of TikTok's global business expansion.Beyond its economic relevance, livestreaming delivers significant entertainment value for audiences worldwide and provides creators with a powerful new channel to express themselves and build meaningful communities.Responsibilities: As a member of the Brazil LIVE Operations team, the Creator Manager will oversee the end-to-end development of creators, designing sustainable growth trajectories and reducing churn.The position centers on scaled operational management, ensuring creators consistently advance across tiers by leveraging targeted campaigns, elevating content quality, and expanding content diversification strategies.- Ecosystem Analysis: Develop a comprehensive understanding of the creator tier ecosystem by conducting in-depth data reviews and qualitative profiling across multiple content verticals.- Creator Identification: Apply quantitative indicators and qualitative evaluations to surface high-potential creators within predefined clusters.- Growth Strategy Development: Create and deploy targeted operational playbooks customized to each creator cluster, including funnel design, LIVE conversion strategies, and gifting-based activation mechanisms.- Scaled Operations: Manage and execute scaled campaigns across SV, behavioral, revenue, and content levers to qualify, activate, and advance creators according to their lifecycle stage.- Performance Monitoring: Facilitate weekly performance reviews using dashboards and analytical reports; derive insights and continuously refine growth strategies.- Process Optimization: Establish, document, and update SOPs to strengthen creator education, improve process consistency, and increase operational efficiency.- Creator Showcase: Curate, document, and highlight standout creator achievements across internal, official, and marketing channels to motivate and influence the broader ecosystem.Minimum Qualifications: - Bachelor's degree in Business, Advertising

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