Brand & Growth Marketing Specialist
Há 11 horas
São Paulo, Brasil
Global Bridge up
Tempo integral
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We’re looking for a hands-on marketer to own the social presence of distinct products. You’ll design a strategy, create content, run Meta campaigns, engage our communities, and turn followers into qualified leads for our pilot programmes. This role suits someone who loves autonomy, moves fast, and uses AI to work smarter.
What you’ll do
• Grow the right audience and nurture leads toward pilot participation.
• Plan and run paid and organic campaigns, including Facebook and Instagram ads in Meta Ads Manager.
• Create and publish posts, short videos, infographics, and practical resources in Canva for both brands.
• Manage each brand’s Meta Business portfolio, Facebook, Instagram, WhatsApp Business and LinkedIn accounts.
• Engage with comments, messages, and online communities, and build real relationships with prospects.
• Monitor customer challenges, trends, and competitors to find content opportunities.
• Keep each brand’s messaging, visuals, and tone consistent and distinct.
• Track engagement, growth, leads and conversions, then report insights and optimise. Must-haves
• Full professional fluency in English, spoken and written. This is non-negotiable.
• Advanced Canva skills, including brand kits, templates, and Canva AI features.
• Hands-on experience with Meta Business Suite and Meta Ads Manager: targeting, budgets, A/B testing, lead-form ads, the Meta Pixel, and optimising by cost per lead.
• Proven experience managing 8+ social media accounts at the same time across at least two brands or products. This includes Facebook, Instagram, WhatsApp Business, and LinkedIn, keeping a distinct voice, content calendar, and reporting for each brand.
• AI fluency. You use tools like ChatGPT, Claude, or Canva AI daily for copy, ideation, and analysis, and you always edit the output so it’s accurate and on-brand.
• 2+ years in social media, content, or growth marketing, with a track record of lead generation.
• Clear, practical copywriting, strong organisation, and the ability to work independently and remotely. Nice to have
• Experience with B2B or service-based audiences
• CRM or email tools such as HubSpot, Mailchimp, or Brevo
• A Meta Blueprint certification The Hiring Journey 3-round interview
• Phone interview with our Hiring Analyst.
• Interview and practical exercise with the Hiring Manager. You’ll have 3 hours to draft a mini content plan and one campaign idea, including at least one visual designed in Canva and a short explanation of how you used AI. You’ll then present it to the hiring team.
• Final interview with our VPs and Directors. This is a 3-month contract with a high renewal probability.
• Grow the right audience and nurture leads toward pilot participation.
• Plan and run paid and organic campaigns, including Facebook and Instagram ads in Meta Ads Manager.
• Create and publish posts, short videos, infographics, and practical resources in Canva for both brands.
• Manage each brand’s Meta Business portfolio, Facebook, Instagram, WhatsApp Business and LinkedIn accounts.
• Engage with comments, messages, and online communities, and build real relationships with prospects.
• Monitor customer challenges, trends, and competitors to find content opportunities.
• Keep each brand’s messaging, visuals, and tone consistent and distinct.
• Track engagement, growth, leads and conversions, then report insights and optimise. Must-haves
• Full professional fluency in English, spoken and written. This is non-negotiable.
• Advanced Canva skills, including brand kits, templates, and Canva AI features.
• Hands-on experience with Meta Business Suite and Meta Ads Manager: targeting, budgets, A/B testing, lead-form ads, the Meta Pixel, and optimising by cost per lead.
• Proven experience managing 8+ social media accounts at the same time across at least two brands or products. This includes Facebook, Instagram, WhatsApp Business, and LinkedIn, keeping a distinct voice, content calendar, and reporting for each brand.
• AI fluency. You use tools like ChatGPT, Claude, or Canva AI daily for copy, ideation, and analysis, and you always edit the output so it’s accurate and on-brand.
• 2+ years in social media, content, or growth marketing, with a track record of lead generation.
• Clear, practical copywriting, strong organisation, and the ability to work independently and remotely. Nice to have
• Experience with B2B or service-based audiences
• CRM or email tools such as HubSpot, Mailchimp, or Brevo
• A Meta Blueprint certification The Hiring Journey 3-round interview
• Phone interview with our Hiring Analyst.
• Interview and practical exercise with the Hiring Manager. You’ll have 3 hours to draft a mini content plan and one campaign idea, including at least one visual designed in Canva and a short explanation of how you used AI. You’ll then present it to the hiring team.
• Final interview with our VPs and Directors. This is a 3-month contract with a high renewal probability.