Marketing & Operations Intern

About The Company
If you see technology as a way to smooth your path in life, our team does too: Your Path, Our Journey. We believe in technology that connects talented people who embrace diversity to create and share paths we don't even know about (yet). We work to generate value not only for our users but, above all, for the communities we serve and for society as a whole, making every day better for everyone with mobility and delivery services (99) or digital payments (99Pay). To make life easier for millions of people every day, since 2018, we have been part of DiDi DiDi Global Inc., the world’s leading mobility technology platform. We are pioneers in creating innovative solutions that start in Brazil and scale up to make a positive impact in more than 12 countries where DiDi operates. This innovation encompasses sustainability, safety, artificial intelligence, financial markets, and much more. Whether building projects from scratch or improving our solutions, we enjoy challenges that give us butterflies, which is why we work at a fast pace with respect, collaboration, and good humor. Along this journey, we also draw strength from diverse experiences and opinions to grow together, fail quickly, learn, and adjust the course to create solutions that deliver even better results. About The Team/role We are building a food delivery ecosystem in the Brazilian market, driving platform order growth by empowering local restaurant merchants. In this role, you will directly engage with Brazilian merchants, gain deep insights into their operational pain points, design effective platform incentive strategies, and guide merchants to convert their private-domain traffic (e.g., WhatsApp groups, Instagram followers) into orders on our delivery platform. You will be a key driver of our local growth engine. In this role, you'll be...
- Merchant Acquisition & Relationship Management – Recruit and onboard high-quality local restaurant merchants; conduct in-person visits or online communications to build strong relationships; assist new merchants with store setup, menu verification, and ensure healthy supply in the assigned area.
- Promotion & Incentive Design – Monitor local market competition, support the design and execution of merchant-side promotional campaigns (e.g., new-store subsidies, discounts); track campaign coverage and ROI, and adjust strategies based on performance data.
- Private-to-Public Traffic Conversion Strategy – Educate and guide merchants through solution presentations and best-practice case studies to encourage their loyal customers from private channels (WhatsApp, Instagram, etc.) to place orders on our platform, enabling cross-channel traffic synergy.
- Data Analysis & Insights – Monitor merchant operational metrics (e.g., order volume, cancellation rate, campaign health) using Excel/Google Sheets; identify anomalies and provide actionable recommendations to support operational decision-making. We're eager to be in touch because you have...
- Enrolled in a Bachelor's / Licenciatura, still to be completed.
- At least 12 months remaining before graduation.
- Fluent English (written and spoken) for daily communication and reporting with cross-border teams;
- Proficient in Excel (pivot tables, VLOOKUP); familiarity with SQL or Python is a plus. Must be able to identify operational issues through data.
- Self-motivated, results-driven, and adaptable to a fast-paced environment. You'll love working at DiDi because... We create user value We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant and efficient. We are data-driven We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics. Win-win Collaboration Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do. We believe in integrity Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other. Growth We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow. Diversity and Inclusion Diversity is one of our biggest strengths. Our differences are what make us distinct. We respect each other and believe in equal opportunities for all. Diversity & Inclusion Diversity is not a vision of the future or something we wish to have one day, it is a non-negotiable value of who we are. We practice inclusion, plurality, and respect. And we count on the governance of the Diversity Committee, which works together with HR, leadership and identity groups
- 99Adapta, 99Afro, 99Cores, 99Mulheres, and 99Mamães. This part of our journey has been written, there remains a long road before us. We reinforce that this position is open to everyone, including pregnant people and people with disabilities (PwD).