Technical Marketing

Position/Designation
Technical Marketing (Respective Application)
Function
Technology
Department/Sub-function/Section
Technical Marketing
Job Purpose (Summary / One – Line Description)
Drive effective implementation of SCIL technical services strategy in assigned regions / applications and ensure delivery of excellent customer support services (internal & external) in order to facilitate business growth plans
Drive effective implementation of best-in-class application testing processes in SCIL ensuring alignment with market practices, changing customer requirements and regulatory guidelines
Responsibilities and Activities
1. Strategic & Planning
Contribute in defining technical services strategy and establish technical services guidelines for provision of robust technical service support for existing and new products.
Contribute to strategic projects and initiatives from technical services perspective specific to the assigned region / applications.
2. New Product Introduction
Supports feasibility analysis process of prospective new products in the assigned region with consideration to latent demands of customers and evolving market trends
Provide technical inputs for effective design of new products in line with market requirements
Provide technical guidance to application development team in preparing an extensive impact report on all relevant applications on new product formulation and end product characteristics
Monitor & review service preparedness of technical support for new launches; Guide Technical Services/ Sales team to ensure readiness for new product launches in terms of tools, manuals and diagnostics.
3. Customer Support
Closely monitor customer complaints and ensure timely, efficient & professional response to all customers' complaints & queries of technical nature, making SCIL a preferred value-add partner in assigned application
Continuously work towards improving processes and service levels to ensure comprehensive technical sales support to customers
Ensure constant communication with stakeholders (Quality team, Plant Heads, Product Managers etc.) to facilitate effective query/ complain resolution;
Review root cause analysis of customer complaints/customer feedback on periodic basis for assigned regions / applications and identify trends and opportunities for product modifications / assess need for introduction of new products or testing methods.
4. Application Testing
Engage with key accounts in the assigned region to understand their product performance expectations and drive continuous process/ infrastructure improvements to enhance application testing methodologies in order to meet customer requirements
Scan external environment to identify customer needs, foresee latent demands and determine market trends pertaining to product application testing; Introduce new testing procedures and technologies to align with identified opportunities
Partner with application lab team members to implement new testing methodologies for assigned applications.
5. Technical Capability Building
Develop a training & development for building technical & application expertise for sales professionals.
6. Travel as required
Travel to Mexico as required for business needs.
Provide support and travel across Latin American countries as needed.
Workplace Safety
Ensure compliance with safety regulations, participate in training, and report safety concerns promptly.
IMS Compliance
Adhere to IMS standards, maintain documentation, and support audits and corrective actions.
ESG Commitment
Contribute to ESG initiatives, ensure environmental compliance, and promote resource efficiency.
Interactions
Internal: Research & Development, Sales, Quality Management (QC), Production.
External: External Domain Specialists (Applications), Industry forums/ Associations/ Domain Experts.
Job Specification
Qualification and Language
B.Sc.
/ M.Sc.
Chemistry, Pigments Technology / Other Applications, Good to have Ph.D
For Coatings – Paint Technology,
Portuguese language must, Spanish language good to have
Additional Desired Qualification: MBA in Sales & Marketing
Experience
Period of Experience Required: Min 5 years' experience in Core Role, 7 – 12 years of technical services domain preferably in specialty chemicals sector.
Nature of Experience Required:Experience of developing new testing procedures and supporting new product development from technical SME perspective
Skillsets (Technical/Behavioural)
Technical/ Functional
Expert technical knowledge in the field of Pigment (Good to have)
Complaint handling ability (Must have)
Knowledge of application testing procedures (Must have)
Trouble shooting (Must have)
Analytical Thinking (Must have)
Awareness about Regulations (Good to have)
Behavioural