Senior Graphic Designer

Há 6 meses
Recife, Pernambuco, Brasil iHunters Tempo integral
iHunters is looking for a Senior Graphic Designer specialized in Visual Identity and Branding to join the creative team of a global operator in iGaming.

This role is focused on creating, developing, and evolving visual identities for brands, campaigns, products, initiatives, and special projects.

The ideal candidate has a strong understanding of branding and visual systems, with particular expertise in logo design, typography, color, graphic language, and visual consistency. They should be able to transform a concept or strategic direction into a distinctive and cohesive visual identity that can be applied across multiple touchpoints.

This is a highly conceptual and craft-focused role for a designer who is passionate about building identities rather than simply producing individual assets.

Key Responsibilities

Visual Identity & Branding

  • Develop complete visual identities from concept through final execution.
  • Create and refine logos, symbols, wordmarks, monograms, and visual marks.
  • Develop comprehensive visual identity systems, including:

    • Logo systems and variations
    • Typography and type hierarchy
    • Color palettes
    • Graphic elements
    • Patterns and textures
    • Iconography
  • Establish clear and scalable visual systems that maintain consistency across different applications.
  • Evolve and expand existing brand identities while protecting their core characteristics.
  • Create visual identity guidelines and documentation when required.
  • Ensure identities are distinctive, recognizable, flexible, and appropriate for their intended audience.

Concept Development

  • Translate creative briefs, strategic objectives, and brand positioning into strong visual concepts.
  • Explore multiple creative territories and design directions.
  • Develop moodboards, visual explorations, sketches, references, and initial concepts.
  • Build ideas from early exploration into refined visual identities.
  • Present and explain creative concepts and design rationale to stakeholders.
  • Challenge briefs and propose stronger visual solutions when appropriate.

Logo Design

  • Lead the development of logos and visual marks from initial exploration to final artwork.
  • Explore typography, lettering, symbols, geometry, proportions, and visual relationships.
  • Develop logo families and responsive logo systems when required.
  • Ensure logos work across different sizes, backgrounds, formats, and applications.
  • Create distinctive marks that are both visually compelling and strategically relevant.
  • Prepare final logo assets and usage specifications.

Brand Applications

  • Translate visual identities into practical applications across multiple touchpoints.
  • Design key visuals and supporting assets that demonstrate how the identity works in real-world contexts.
  • Apply identity systems consistently across digital, social, marketing, promotional, event, and physical environments.
  • Define how typography, imagery, color, graphic elements, and composition work together within the identity.
  • Work closely with other designers and creative teams to ensure consistent implementation.

Art Direction & Quality

  • Maintain a high level of visual craft and attention to detail.
  • Establish and protect the visual quality of brand identities.
  • Provide art direction and design guidance when identity systems are implemented by other designers or external partners.
  • Review creative work and ensure it remains aligned with the established identity.
  • Identify opportunities to strengthen and evolve visual systems over time.

What We're Looking For

  • 5+ years of professional experience in graphic design, branding, visual identity, or a related field.
  • Strong portfolio demonstrating end-to-end visual identity projects.
  • Extensive experience creating and developing logos and visual identity systems.
  • Excellent understanding of:

    • Typography

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