Marketing Analyst
5 meses atrás
Job Description
Our Marketing Analyst rolefocuses on participatingon the implementation of all local marketing projects for Trek Brazil. Therefore, this role will entail someone having a project management attitude. You will collaborate with several internal and external stakeholders and as well with our regional marketing team in Wisconsin-USA. You will receive a lot of information, and we need someone who is able to prioritize that information, think on their feet, and successfully hit scheduled deadlines.Our marketing strategy is focused on digital marketing; hence we are looking for someone who is familiar with digital marketing channels and is comfortable with its ever-changing nature.
This position will report to the Marketing Supervisor located in São Paulo,requires presence in the office a minimum of3 days a week, availability to travel for work, and occasionally work on weekend events.
Main Responsibilities:
Manage Paid Advertising Campaigns : Executeand optimize paid advertising campaigns on Meta Ads and Google Ads, ensuring effective targeting, budget management, and performance tracking.
Social Media Management and Content Creation : Oversee social media account (organic and paid content development, adaptation, and implementation), including community engagement.
Email Marketing : Implement email marketing campaigns, manage contact database with a focus on audience engagement and lead nurturing.
Website Content Management and Optimization : Coordinate with global development teams web content publication and implement SEO best practices to enhance online visibility.
Translations : Manage workload and projects progress with local translators and proof translation work.
Athletes/Brand Ambassadors Program : Support local strategy.
Events : Support local event organization and execution.
Retail : Support campaign execution and logistics, B2B communication, dealer programs or events.
Requirements:
Candidates must have 2-4 years’ experience in marketing environment
A Degree or relevant qualification in Marketing or related field is required
Familiarity with digital marketing platforms is a must: social media, emails, google analytics, Meta Ads and Google Ads
Excellent time management, organization skill and pro-active goal accountability
Ability to work well and build sound relationships with multi-disciplinary teams
Must have strong written and verbal communication skills
English language proficiency is a must
Desirable:
Engages in sports or is in some way involved with the cycling world
Sharp aesthetic sense.
Spanish is a plus.
Trek Benefits:
Flexible VA e VR
Transportationallowance
Wellness allowance
Health Insurance
Benefit to purchase Trek´s products
Short Friday and birthday day off
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