Fbs Marketing Automation

Capgemini is seeking a proactive and skilled Marketing Automation & Integration Engineer to join our team supporting one of the top 10 U.S. insurance carriers. This is a prime opportunity to advance your career, gain international experience, and play a key role in driving business success through data-driven decision-making.Our Client is one of the United States' largest insurers, providing a wide range of insurance and financial services products with gross written premium well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.Location:
Brazil (Remote/Hybrid) – Preferred:
Availability to working ESTWhat You'll DoCampaign Configuration:
Design, implement, and manage customer marketing campaigns to meet business objectives.Optimize campaign performance through A/B testing, segmentation, and personalization.Monitor and analyze campaign metrics to ensure effectiveness and make data-driven improvements. Integration Development:
Develop and maintain integrations between communication platforms and other enterprise systems (e.G., CRM, ERP, data warehouses).Ensure data flows smoothly between systems, maintaining data integrity and consistency.Collaborate with IT and development teams to implement and troubleshoot integrations. Technical Expertise:
Stay updated with communication platform latest features and best practices.Provide technical support and guidance to marketing and development teams.Troubleshoot and resolve technical issues related to marketing campaigns and integrations. Collaboration and Communication:
Work closely with cross-functional teams, including marketing, IT, and product development.Communicate technical concepts to non-technical stakeholders effectively.Document processes, configurations, and integrations for future reference.What You'll BringExperience developing and maintaining data pipelines utilizing ETL methods, REST APIs and workflow automation platforms, preferred. Experience creating and maintaining analytics dashboards for performance monitoring, preferred. Strong stakeholder communication including with senior leadership, preferred.Scripting language experience (Python / JS), preferred.RequirementsPreferred Branch(es) of Study:
IT, Marketing, Data Analytics.Between 4 and 6 years of experience in similar roles.Experience developing and maintaining data pipelines utilizing ETL methods, REST APIs and workflow automation platforms, preferred. Experience creating and maintaining analytics dashboards for performance monitoring, preferred. Strong stakeholder communication including with senior leadership, preferred.Scripting language experience (Python / JS), preferred.Intermediate/Advanced English skillsSoftware / Tool SkillsSegment CDP - IntermediateBraze (or similar) - IntermediateSnowflake (SQL) - IntermediateScripting languages (Python / JS) - IntermediatePower BI - IntermediateGoogle Ads - IntermediateOther Critical SkillsMarketing Technology (Communication Campaigns) - AdvancedSaaS Platform Administration - IntermediateProject Management - IntermediateStakeholder Communication - AdvancedCustomer Marketing Journeys - IntermediateData Analytics - IntermediateBenefits1. Competitive compensation and benefits package:
2. Competitive salary and performance-based bonuses3. Comprehensive benefits package4. Career development and training opportunities5. Flexible work arrangements (remote and/or office-based)6. Dynamic and inclusive work culture within a globally renowned group7. Private Health Insurance8. Pension Plan9. Paid Time Off10. Training & Development11. Performance BonusNote:
Benefits differ based on employee level.About CapgeminiCapgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 340,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group €22.5 billion in revenues in 2023.Https:
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