Manager, Marketing

3 semanas atrás

São Paulo, São Paulo, Brasil Western Union Financial Services, Inc. Tempo inteiro
**Marketing Manager**:
- Sao Paulo, Brazil**
Are you ready to join a new initiative to establish marketing operations within a global financial services company? Do you have experience aligning global intake and execution of marketing campaigns? Are you ready for your next career at a company that envisions a culture of global unity and boundless connection? Then it's time to join Western Union as a Marketing Manager.
**Western Union powers your pursuit.**
In this role, you'll propose, develop, and implement marketing plans, policies and activities. Research and develop strategic pricing activities and recommend sales channels.
**Role Responsibilities**
- Develop and Implement marketing plans and strategy across different geographies in LACA.
- Provide key field information to the country's leaders and find opportunities to grow the business.
- Be a bridge between Western Union and its agents, holding meetings with them to review campaigns and performance to ensure we are achieving the set goals.
- Keep track of the main competitors' activities in the market and identify new risks from them.
- Collaborate with cross functional teams to develop a comprehensive marketing strategy & action plan aligned to the company's goals and objectives.
- Develop and own end to end marketing strategy, identifying key levers across channels to scale customer acquisition, engagement and conversion.
- Plan, launch and manage integrated marketing campaigns across digital and retail channels in alignment to deliver business outcomes.
- Design and optimize lifecycle journeys using our own channels to improve engagement and reduce churn.
- Championing a test and learning approach using A/B testing, cohort analysis and funnel metrics to improve campaign performance and user experience.
- Drive marketing efficiency through deep analysis of unit economics, understanding market dynamics, customer behavior and growth levers to influence strategic and tactical decisions.
- Cross functional collaboration working with various functions - analytics, product experience, sales etc. to drive seamless alignment on marketing initiatives.
- Manage non-corridor-specific campaigns and results.
- Analysis and report on campaign performance
**Role Requirements**
- 5+ years of Marketing experience and have a proven track record in campaign management and results achieved.
- A master's degree in marketing, Economics, Advertising, Business, or related field is preferred.
- Advanced experience with Microsoft 365 tools.
- Efficiency in using excel, gather insights, and analyze data.
- Experience in performing research, analysis, documentation, design/develop testing, problem resolution, training, status reporting, implementation, and post-rollout review.
- A background in financial services and

  • Marketing Manager

    3 semanas atrás

    São Paulo, São Paulo, Brasil HAYS Tempo inteiro

    Marketing Manager | Segmento de Bebidas Alcoólicas | Inglês Fluente**Sua nova empresa**Multinacional do segmento de bens de consumo, bebidas**Sua nova posição****Marketing Manager - Latam*******O que precisa para ser bem sucedido**Experiência no segmento de bebidas (preferencial) ou alimentosExperiência com marketing 360inglês fluente**O que obterá...

  • Marketing Manager

    4 semanas atrás

    São Paulo, São Paulo, Brasil HAYS Tempo inteiro

    Marketing, Trade marketing, Manager marketing, Bens de consumo, distribuidora, bebidas.**Sua nova empresa**Multinacional de Bens de Consumo (Bebidas)**Sua nova posição**MARKETING MANAGER**O que precisa para ser bem sucedido**Será responsável pelo plano de marketing da marca.Desenvolvimento e implementação de estratégias para fortalecer a presença da...

  • Marketing Manager

    3 semanas atrás

    São Paulo, São Paulo, Brasil Bloquo Tempo inteiro

    Overview Bloquo is focused on developing advanced technological infrastructure to facilitate cross-border transactions using virtual assets. Role Description This is a full-time hybrid role for a Marketing Manager. The Marketing Manager will oversee the development and execution of marketing strategies, manage digital marketing campaigns, analyze market...

  • Product Marketing Manager

    2 semanas atrás

    São Paulo, São Paulo, Brasil beBeeCustomerEngagement Tempo inteiro R$150.000 - R$200.000

    Product Marketing Manager RoleAs a Product Marketing Manager, you will be responsible for driving customer engagement and retention with Alexa features and service.Key Responsibilities:

  • Marketing Manager

    2 semanas atrás

    São Paulo, São Paulo, Brasil Boston Scientific Corporation Tempo inteiro

    **Work mode**:Hybrid**Onsite Location(s)**:São Paulo, SP, SP, BR**Additional Locations**: N/A**Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance**- At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the...

  • Manager, Marketing

    4 semanas atrás

    São Paulo, São Paulo, Brasil PTC Therapeutics, Inc. Tempo inteiro

    Join to apply for the Manager, Marketing (Brazil) role at PTC Therapeutics, Inc. Join to apply for the Manager, Marketing (Brazil) role at PTC Therapeutics, Inc. PTC Therapeutics is a global commercial biopharmaceutical company. For over 25 years our team has been deeply committed to a unified purpose: Extending life's moments for children and adults...

  • Marketing Manager

    3 semanas atrás

    São Paulo, São Paulo, Brasil Boston Scientific Tempo inteiro

    Overview Join to apply for the Marketing Manager - IC role at Boston Scientific . Additional Locations: N/A Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees,...

  • Marketing Strategy Manager

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$45.000 - R$90.000

    Marketing Strategy ManagerWe are seeking a skilled Marketing Strategy Manager to join our team.This role involves developing and executing end-to-end marketing campaigns, working closely with cross-functional teams to drive user engagement and visibility.The ideal candidate will have a strong understanding of market trends, customer behavior, and data-driven...

  • Brand Marketing Manager

    4 semanas atrás

    São Paulo, São Paulo, Brasil Meituan Tempo inteiro

    Keeta is the international subsidiary of Meituan , a global giant in the delivery sector, and it's on an ambitious mission: to revolutionize the delivery of food and consumer goods worldwide. Our motto is simple yet powerful: "We help people eat better, live better." Guided by this principle, we bring innovation and technology to the global stage. With...

  • Marketing Activation Manager

    3 semanas atrás

    São Paulo, São Paulo, Brasil Essity AB Tempo inteiro

    What You Will Do Is accountable for developing and implementing marketing plan and activities to activate agreed global and/or BU marketing strategies and plans within a local market or Region. Support delivery of local/regional financial targets by operationalizing BU marketing strategy (across Product Categories and Therapeutic Areas) in the local...